Second Half of 2014 Brings Greater Creative Job Opportunities


Twelve percent of advertising and marketing executives surveyed by The Creative Group said they will expand their creative teams in the second half of 2014. Nearly three-quarters (73%) said their organizations plan to maintain current staff levels and 12% said they project hiring freezes, down 10 points from six months ago.

Following are the top five roles executives plan to hire for during the second half of the year:

Account services – 24%
Brand/product management – 21%
Media services – 19%
Social media – 17%
Mobile development – 16%

For more information about these results, visit the TCG Blog.

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