Young & Laramore helps revive an iconic beer with new package design, instore executions and a campaign that pays tribute to the 1940s.
Mezcal Doña Natalia brand is making its mark with branding and packaging designed to appeal to women with help from Neenah Packaging and its Neenah Box Wrap Premium collection.
Chase Design Group’s Swiffer redesign creates a broad portfolio of assets including logo and packaging that unify and modernize the brand.
With new products and looking to expand its presence and notoriety, TP-Link introduces a new identity designed by Futurebrand.
Ideas that Kick recently partnered with Born Free dog food to show how surrounding a brand in design can elevate a business’ outlook.
Design Bridge has developed a new packaging design for Gordon’s gin, including a heart theme, a taller bottle, and a hand drawn label.
Jovenville of Newport CA developed a simple yet attractive campaign for this year’s Grammy Camps which include collateral and packaging.
New York-based creative agency JWALK focused on shelf presence in its branding and design for Viva XXXII Tequila.
Perspective: Branding and Simon Thorneycroft help Mike’s introduce new seasonal flavor to its branding mix.
Stag&Hare’s limited edition wine collection celebrates creativity and features labels and boxes produced with Neenah Packaging materials.
Flood Creative designs packaging for healthy popcorn snack in Real Housewives of New Jersey episode.
Subway introduces new logo and joins other fast-food restaurants on new commitment to quality and freshness.
Studio MPLS and Brown-Forman Global Design collaborate in a package redesign for the Jack Daniel’s Single Barrel Collection.
Colorful illustrations tell the story of Dogfish Head innovation, ingredients and craft brewing culture.
Craig Calsbeek takes plain box packaging to a sophisticated look in collaboration with Aquatech art director Phil Gallagher.
Perspective: Branding gets behind the wheel of a new launch by Wise which plays on the boom in America’s food truck culture.
Subplot Design designed the label for a new product offering from Old Yale Brewing of British Columbia.
Custom labels encourage Dr. Pepper fans, and especially millennials, to express themselves and dive into the brand’s culture. The campaign leverages digital technology in which text, graphics and images can be changed from one printed piece to the next in mass quantity.
Senior graphic designer at Brown-Forman Kate Stites talks about the process of designing gift boxes for premium brands and her new work for Chambord.
Alfred Lamb was rum maker of choice for the British Navy and the Davis design firm keeps his six-sided bottle sailing.