Jimmy Fallon rules “Tonight” with a new moon-shaped logo by Emily Oberman of Pentagram’s New York office. Related Oberman clients have included 30 Rock, Late Night, and Saturday Night Live. Fire and ice, snowflake and flame. Duffy & Partners has updated the Sub-Zero identity and made a better visual connection to Sub-Zero’s Wolf line of […]
“Great things are not done by impulse, but by a series of small things brought together.” -Vincent van Gogh
We’ve all had moments of frustration at work – some leading to hastily crafted emails or thoughtless tweets. The Creative Group has some online etiquette tips that can save you, your product or company from disaster. As the creative staffing agency notes, one flip comment in today’s digital world can go viral, quickly damaging a […]
There are three responses to a piece of design — yes, no, and WOW! WOW is the one to aim for. – Milton Glaser, named the Most Influential Graphic Designer of the Past 50 Years The details are not the details. They make the design. — Charles Eames If you can design one thing, you […]
The era of objectifying women and judging beauty based on one idealized standard ended a generation or two ago, at least in the public realm and polite society. But consumer advertising people are often the last to know, which may explain why many of them are taking a victory lap — some 20 years late […]
For every two graphic designers, it seems, there are three opinions. I’ve been studying answers to questions we pose each year to our People To Watch and Students To Watch — favorite book, fine artist, music, website, etc. — to mine for clues as to what you all are thinking, feeling, planning, doing. As usual, it […]
GDUSA has been covering stock imagery for three decades. It is clear that the story of stock imagery for creative professionals is an evolution from analog to digital, from slow to fast, from lack of choice to abundant choice, from expensive to affordable. And, most of all, from complex to simple. The next step in simple, […]
According to a recent survey by TCG, one-third of advertising and marketing executives said the percentage of creative staff working remotely is higher than three years ago. If you telecommute, consider these five productivity tips: 1. Start strong. Get ready for the day as if you were heading to the office (i.e., shower, get dressed, eat breakfast). […]
Six Getty Images photographers won top honors at World Press Photo, arguably the world’s most prestigious annual press photography contest. Photojournalists Brent Stirton, Sara Lewkowicz, Chris McGrath, Ezra Shaw, Al Bello and Quinn Rooney were each awarded top honors. Sara Lewkowicz, a featured contributor with Reportage by Getty Images, has received first place in the coveted Contemporary […]
“Simplicity is not the goal. It is the by-product of a good idea and modest expectations.” -Paul Rand, Named One of the Most Influential Designers of the Past Half-Century
Chip Kidd, the incomparable book designer, was among those featured in GDUSA’s 51st Anniversary People To Watch magazine. During preparation, I had a chance to watch his near-legendary TED talk once again; to marvel at his ample gallery of book covers, largely for Knopf; and to read the latest book he has authored. It is called […]
It was “The Silicon Valley of the 19th Century.” For roughly 100 years — from 1818 right through to the early years of the 20th century — the West Point Foundry in New York’s Hudson Valley was one of America’s great industrial and innovation centers, designing and manufacturing armaments that helped turn the tide of […]
Guest Blog Post by The Creative Group One of the greatest challenges facing recent grads as they seek their first full-time design job is a lack of professional experience. How can you get a foot in the door with prospective employers if they seek candidates with previous experience? An internship can be an effective way […]
School of Advertising Art alumni Reka Juhasz and SAA Vice President and instructor Matt Flick are the co-creative directors of a new collaboration called Print It Forward. Starting February 1, a t-shirt and corresponding letterpress print — inspired by all things typographic — will be created and released for presale every month. You better act […]
“The AIGA Centennial is a chance to look back at our roots as designers and to look forward to our growing impact in society,” says AIGA Executive Director Richard Grefé. “But more than that, it’s an opportunity to capture the many reasons that design matters.”
“Almost always, the creative dedicated minority has made the world better.” — Martin Luther King, Jr.
2013 was a pretty good year for Timothy Goodman. We hate to pat ourselves on the back but we sort of told you so. Last January, GDUSA selected Goodman as a Person to Watch. This past summer, while he was busy dating Jessica Walsh and documenting every moment of their courtship, he somehow fit in the design […]
Guest Blog Post by Daniel Ackerman Upon reading the Welcome Letter entitled “Intelligence Made Visual,” by Gordon Kaye, Publisher of GDUSA, in the 50th Anniversary of the American Graphic Design Awards, which I am published in, I was inspired to write this blog entry which I hope will inspire other young designers. During the long, […]
The end of the year is almost here and you may be thinking about a new job. According to The Creative Group’s 2014 Salary Guide the average starting salaries for creative and marketing positions are expected to go up 3.3% in the coming year. Good news for those of you who need a fresh start in 2014!
“If you can design one thing, you can design everything.” – Massimo Vignelli Massimo Vignelli was named one of the Most Influential Designers of the Past 50 Years You might also like to read: Happy Birthday Mr. Vignelli
Every morning as I walk my children to school I take a peek at the wonderful window display at One Girl Cookies. I love everything about this bakery down to the aqua hued walls, patterned wallpaper, cut crystal globe lights and vintage details which are all perfectly suited to my Brooklyn neighborhood. Blown up vintage family photos […]
Of all the many areas of graphic design that I get to think and write about, my favorite is branding. It’s design, it’s art, it’s business, it’s strategy, it’s psychology, it’s pop culture. That’s why I am enjoying a new — and fast expanding — digital documentary series called On Branding. The series is dedicated to introducing […]
This past summer 40 Days of Dating, an experiment in love between Jessica Walsh and Timothy Goodman took the world by storm. Now, the amazing typographic contributions to the project by noted designers, illustrators and artists are available for purchase at the 40 Days of Dating Shop. Museum quality Epson prints by all 80 artists who contributed to the […]
Free Arts NYC, a non-profit provider of educational arts and mentoring programs to underserved kids launched a new visual brand identity and logo, created through The A to Z Project, a year-long collaboration of diverse leading artists, illustrators and designers committed to the spirit and belief that art can be transformational in children’s lives.
“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.” – John Fitzgerald Kennedy Happy Thanksgiving to All!
The rebrand of EDP by Sagmeister & Walsh earned top honors at Justified: AIGA Design Competition. The competition judges the “effectiveness” of design and its relationship to the client’s specific needs. The famous design team created a modular identity that is transparent and customizable.
Ray Bradbury’s Fahrenheit 451 is a novel about a dystopian future where books are outlawed and firemen burn any house that contains them. As part of her schooling at The Austin Creative Department, Elizabeth Perez designed this book cover to enhance Bradbury’s message and it has gone viral. She writes: “I wanted to spread the book-burning […]
October 1970: A group of five marines assigned to the Combat Information Bureau decided that they would simulate an advertising series being run by Strathmore in the U.S (pictured below). They got together outside their shack and posed with a Strathmore sketch pad to show that not only pros and students use it in the […]
Despite its forward-thinking reputation, advertising agencies are surprisingly unprogressive when it comes to gender diversity: only 3% of creative directors are women. The 3% Conference, founded by advertising executive Kat Gordon, builds the business case for more female creative leadership in advertising. Launched in September of 2012, the conference has since exploded into a movement […]