Target has announced an increased commitment to packaging sustainability which is codified in five new sustainable packaging goals.
ButterflyCannon has created the positioning, identity and package design for a luxury beauty line specifically for pregnancy.
Bulletproof has refreshed the packaging design for Oscar Mayer Hot Dogs to coincide with healthful recipe changes to its entire line of products.
Tony Auston of Auston Design Group designed a label for the new Humboldt Distillery vodka that contains a unique local flavor, with an assist from ESTATE LABEL® by Neenah Packaging.
Brandimage has created new packaging graphics for Goldwell Dualsenses and StyleSign lines that emphasizes their synergy, energy and modernity.
In the name of sustainable packaging, Dutch rum brand Fitzroy Premium Navy Rum uses washed-up Coca-Cola labels to create marbled bottle caps.
Pentagram’s Natasha Jen and team serve up a new brand identity system for artisanal ice cream makers Van Leeuwen.
Summit Brewing Co. has recently debuted its summer-friendly variety pack, The Boundary Waters Box, designed by Duffy.
Watermark Design uses handlettering and botanical drawings to add an artisan feel to canned cocktails.
The Republik of Durham NC has developed the brand identity and hand lettered labels for the launch of Bedlam Vodka, which is seeking to cultivate an outsider identity.
Neenah Packaging has partnered with CODO Design to publish the Craft Beer Branding Guide; it is available free by using the link in this article.
Pentagram partner Angus Hyland creates modern takes on two vintage games and in the process brings avant-garde aesthetics to physical gaming.
Beardwood&Co. of New York City developed a brand voice, visual identity and new faceted bottles for hair care product company Infusium.
In honor of Women’s History Month, Cutwater has created a second iteration of Brawny’s #strenthhasnogender campaign as well as new package design that supports the message.
FutureBrand refreshes the Activia brand and package design starting with a new brand icon and a beam of light.
Auston Design Group created the branding and package design for Humboldt Distillery’s organic, small batch vodka, with help from the local Dungeness crab and Neenah ESTATE® No. 8 labels.
Watermark Design captures the drip of wine down the tank during fermentation for Jake Busching Wines.
NYC design studio, The Collected Works, provided art and design for a recently completed compilation album in tribute to The Grateful Dead.
Pentagram puts a contemporary spin on traditional no-nonsense deli graphics for Washington DC-based On Rye.
Branding and packaging for a new Asian fusion restaurant in Atlanta features an updated zodiac and menus that are primed for orgami.
Montreal-based design agency lg2 has completed a repositioning, including brand identity and packaging, for Canada’s Olympic Dairy.
The design team at Brown-Forman developed an eye-catching holiday gift box for recently introduced Jack Daniel’s Tennessee Fire brand, with the help of Textile Printing Company and Neenah Folding Board.
Auston Design Group of Emeryville CA developed a bold label for new malt liquor brought to the market by legendary rap artist E-40 aka Earl Stevens.
Spring Design Partners found inspiration in Van Gogh’s artistry to rebrand and repackage Van Gogh Vodka
Pearlfisher New York redesigns Godiva’s family of chocolate bars with a chocolate drizzle as the central image.