TimesTalks, a live conversation and performance series organized by The New York Times, introduces a new identity developed by the New York office of Base.
Category: Fresh
C&G Partners Designs ‘Comeback Season: Sports After 9/11’
The emotion of the crowd is the inspiration for C&G Partners’ design of “Comeback Season: Sports After 9/11,” a new special exhibition opening soon at the National September 11 Memorial & Museum.
Ogilvy Reimagines Itself With Help From COLLINS
Venerable Ogilvy is rebranding with help from Brian Collins of COLLINS, who is a former CCO of the Ogilvy design and brand experience division.
SVA Gets On Board The PrideTrain
SVA Design faculty and alums are spreading messages of love and tolerance in NYC subway stations in anticipation of NYC Pride events.
In Memorium: Susan Jackson Keig (1918-2018)
Susan Jackson Keig, an internationally noted graphic designer and art director for over seven decades, has died. She was active to the age of one hundred.
Designing To The MAX With Tad Carpenter
Tad Carpenter, designer illustrator, author and educator, is returning to the Adobe MAX Conference 2018 for the third time as a speaker this year. Registration for the event is now open.
Stocksy United Member-Owners Open Door To New Contributors
With growth on the horizon, member-owned photography and cinematography co-op Stocksy United has removed its membership cap.
FF New York Loud and Clear For Stoli
Creative agency FF New York launches a new global advertising campaign for Stoli Vodka that is scored by Hans Zimmer and shot by Oscar nominee Rachel Morrison.
Spotify Promises Free Love
A new ad campaign from Spotify focuses on increased personalization, which the streaming service says makes its free version better for users and advertisers.
Brooklyn Pharmacy Is Oasis From City Streets
Sergio Mannino Studio seeks to create an oasis away from city streets in new neighborhood pharmacy.
Gauger + Associates Embraces Resort Living
Gauger + Associates created a successful integrated marketing campaign for a master planned community with unique resort-like amenities in SoCal.
Posters Salute 50 Years of Big Mac
McDonald’s celebrates 50 years of the Big Mac with an outdoor and digital campaign underscoring how consistent is its signature burger.
Best Buy Logo Minimizes Shopping Tag
Best Buy redesigns its ubiquitous logo by setting the newly updated wordmark free from the giant yellow tag.
URSA Portal Identity Connects Data And People
With the help of their agency partner, Burns Group, geospatial intelligence portal URSA refreshed its brand identity and website.
Lifetime Honor For Gail Anderson
Gail Anderson is honored for Lifetime Achievement in the 2018 National Design Awards. Pictured here: a spread from Rolling Stone, one of hundreds of feature stories Anderson worked on in 14 years at the magazine.
Comfort Hotels Embrace New Landor Logo
The Comfort brand from Choice Hotels sports a new logo created by Landor symbolizing change and transformation.
Boy Scouts Drop the ‘Boy’ From New Identity
Boy Scouts new branding will drop ‘boy’ from its namesake program, as it welcomes girls next year to its older youth program.
Glamour Models New Look
Glamour magazine embarks on a comprehensive redesign of the 79-year-old title in the hopes it will ‘pop’ in print and, even more so, online.
C&G Partners Designs for ‘Deaf Eyes’ at Gallaudet
C&G Partners created the graphics and artwork, based on DeafSpace design principles, for a new Gallaudet University visitor experience.
Thinkso Brings Women’s Suffrage To Central Park
Thinkso has created a capital campaign to pay for the first statue of a real-life woman in Central Park.
COLLINS Maps A New San Francisco Neighborhood
COLLINS creates a new unified neighborhood called The East Cut out of three separate and sometimes confusing boundaries in San Francisco.
CVS Gets Real With Beauty Mark
CVS Pharmacy launches a campaign via bicoastal creative agency Standard Black that features unaltered beauty imagery certified by an innovative watermark.
Trivago’s Wabi Symbolizes Fluidity and Imperfection
Global hotel search engine Trivago has rebranded with a new logo that represents authenticity, fluidity, human connection.
National Geographic Redesigns Print Edition
National Geographic is unveiling its most significant redesign in nearly two decades to more dynamically showcase the work of photographers, reporters, and artists.
Yahoo Spotlights Real Small Business Owners
Ready State elevates the brand for Yahoo Small Business’ full suite of products geared towards helping small businesses grow.
Expedia Branding Suggests A Suite of Services
Pentagram has designed a new brand identity for Expedia Group that better unites its extensive family of travel brands, businesses and teams.
Superunion Welcomes Ross Clugston
Superunion brand consultancy reinforces its leadership team with the appointment of Ross Clugston as U.S. Executive Creative Director.
Trillion Creative Refreshes Newark’s Downtown
To commemorate the 20th year of Newark Downtown District the organization hired Trillion Creative to create a refreshed brand.
Odgis Celebrates WP Carey’s Success
WP Carey’s 2017 Annual Report celebrates the company’s continued success through their 45th year in business.
AMEX Credits Pentagram With Brand Reposition
Amex’s new advertising campaign and brand positioning, including a more legible logo, positions the company as an essential part of consumers’ lives.
AIGA To Honor Five Medalists and Google
2018 AIGA medals go to Susan Kare, Arem Duplessis, Victor Moscono, Karin Fong and Aaron Douglas at this year’s gala while Google is Corporate Leader.
MedMen Busts Stoner Cliché
With a multi-million dollar promotional campaign, cannabis retailer MedMen hopes to finally ditch the stoner cliche. Campaign kicks off 4/20, of course.
ELIA Designs for Visually Impaired In New Cooper Hewitt Show
Cooper Hewitt, Smithsonian Design Museum presents “The Senses: Design Beyond Vision” exhibition, on view through October 28, including an innovative tactile reading system by ELIA.
Buick Parks Wordmark To Appeal To Millennials
In 2019 GM will remove the Buick wordmark — and use only the well-known tri-shield symbol — on its cars to create a more youthful appeal.
Netflix Unveils New Custom Typeface
Netflix unveils Netflix Sans, a new custom typeface developed in collaboration with type design studio Dalton Maag. It joins Apple, Samsung and Google on the bespoke bandwagon.
Marketing and Publishing Guru Seth Godin To Keynote At PRINT 18
PRINT 18 will take place September 30 – October 2 at McCormick Place in Chicago, and the keynote session with Seth Godin is included with registration.
Landor Brings Bayer Cross Into Digital Era
Landor has partnered with Bayer to create a warmer and more open public face as the multinational focuses increasingly on health and nutrition.
US Open Serves Simplified Visual Identity
To mark the 50th anniversary of the Open Era, the United States Tennis Association asked Chermayeff & Geismar & Haviv to reinvent its visual identity.
New Mohawk Website Emphasizes Transparency
Mohawk newly redesigned website features a fresh user interface and a more intuitive search for all things paper and print.
Taschen Tackles The History of Graphic Design, Vol. 1
Taschen has published Volume 1 of a large and ambitious undertaking, the visual history of graphic design.