Kindeu, a paid early childhood development app, tapped independent agency Burns Group to help differentiate themselves in a sea of free parenting resources and to rebrand their entire identity.
Category: Fresh
Dreams In The Time of Covid
In new research, The Sleep Judge gathered information from over 1,000 people and had them describe the content, emotions, and colors of their dreams and nightmares. And two graphic designers brought the results to life.
Trollback Reshapes Culture of Sound
In advance of the launch of IRIS’ Flow Headphones, Trollback+Company delivered a brand foundation, logo and visual identity to help the audio brand standout in a sea of corporate audio and 3D sound technologies.
Carsation Becomes Skedaddle
Carsation becomes Skedaddle with rebranding from The Gate NY. Graphics support the value proposition of fast-turnaround, online used-car sales.
NASA Launches Mars 2020 Logo
For this summer’s launch of the Mars Rover, NASA asked Tobias van Schneider to design a symbol capturing the energy and legacy of space travel. The logomark appears on both the rover and on the 191-foot tall rocket ship.
Madwell Brands Discreet DTC Condoms
Champ, a new line of DTC condoms and lubricants tasked creative agency Madwell with developing their brand strategy and brand identity. The national “Come Prepared” brand launch campaign will run over the next 12 months.
Structural Custom Typography Reflects Landscape Architecture Practice
Noise 13 gives legendary landscape architects RHAA a rebrand with a nod to inspired spaces, including structural custom typography with geometric cuts and rules and earthy hues.
Aruliden All In On NYC Comeback
The Coalition for NYC Hospitality & Tourism Recovery has unveiled a roadmap to help sectors rally from the economic shutdown caused by COVID-19. These efforts include a revitalization campaign designed by Aruliden.
Landor Leads USA Anniversary Initiative
Very timely. Landor is working to build a sense of American unity through the America 250 Foundation. A multi-year campaign will build awareness for the nation’s 250th anniversary in 2026.
Custom Typeface Kicks Off Football Club Rebrand
Scottish creative agency See Saw has rebranded the venerable the Scottish football club, Rangers, with an assist from a custom typeface by Craig Black.
Brandpie Positions EO For Growth
Brandpie unveils a new identity for the Entrepreneurs’ Organization, which is intended to convey EO’s vision to help entrepreneurs connect and grow together.
Nesquik Packaging Simplified
Chase Design Group helps refocus the brand and give it higher shelf impact with a new rendition of the Quiky mascot.
Franke+Fiorella Branding Helps School District Excel
Franke+Fiorella has designed a spirited brand identity that reflects Hopkins Public Schools’ quest to deliver a world-class education.
AI Uncovers Must-Have Fall Colors
Pantone and Heuritech marry the science of artificial intelligence with color expertise to bring Fall 2020’s latest color trends.
Kick Responds For EMS Product Launch
KICK has partnered with healthcare company, Nonin, to aid EMS responders with products to help tackle the silent symptoms of critically ill patients.
London Diners Get New York Edge
One of London’s most popular fast-casual diners has launched an all-new identity that keeps its iconic visual tone but with an NY twist.
Design Diversity Partnership Launched
The Organization of Black Designers (OBD) has formed and launched the Design Diversity Partnership® (DDP).
Trollback Shapes New TBS Identity
Trollback+Company delivers a brand evolution for TBS, moving the network from a tv comedy brand to a genre-fluid entertainment destination.
Legendary Milton Glaser Dead At 91
Milton Glaser, the pioneering and legendary graphic designer, passes away from a stroke at the age of 91.
OBD Creates Black Designers Matter Shirts
The Organization of Black Designers has created the “Black Designers Matter!” T-Shirt to show support for greater diversity and inclusion in the design professions and to raise funds for its endowment fund.
Odgis + Co Strengthens ESU Brand
The English-Speaking Union of the United States is celebrating its centennial year with a rebranding by Odgis + Co.
O’Halloran Keeps Delivering Covid Staples
Kelly O’Halloran continues to add to her collection of gouache paintings that commemorate Covid-related products that have gained elevated/celebrity status over the last couple of months, and continues to sell them to raise money for Feeding America.
JKR Intros Heinz Global Masterbrand
A new cohesive identity by Jones Knowles Ritchie has launched across Heinz’s international brand portfolio. It encompasses more than 20 product categories.
AIGA Statement In Response To George Floyd’s Death
AIGA has issued a statement in response to the killing of George Floyd. It is part of “a pattern of loss that spans generations.”
Adobe Refreshes For Better Navigation
Adobe has begun to roll out updates to their brand identity to ensure that customers find their products easy to navigate and understand.
ThoughtMatter Shapes Dachshund-Lover’s Brand
A new dachshund-lovers lifestyle brand created by ThoughtMatter features a subtle nod to the uniqueness of the breed.
Covidesign Spotlight: Sioux Falls FC Virtual Soccer Club
In the midst of the pandemic, with sports at a halt, freelance designer Andrew Brynjulson launched Sioux Falls FC, the unofficial official football club of Sioux Falls, South Dakota.
US Olympic Museum Logo Pays Homage
Chermayeff + Geismar + Haviv develop logo for new U.S. Olympic and Paralympic Museum in Colorado Springs CO.
Bedding Brand Comma Invites A Pause
Elmwood NY partnered with Comma. a direct-to-consumer bedding startup, to design all facets of its brand identity, including brand positioning, visual identity, logo and wordmark design, activation assets and guidelines.
Covidesign Spotlight: You Know The Drill!
Donna Bonavita of Bonavita Design, like other designers using their talents to address Covid-19 challenges, has created this piece to call attention to the need for dentists to return to work helping patients BUT who cannot obtain proper PPE for protection.
Wolff Olins Understands The Mission
Wolff Olins helped rebrand Understood including a transformed and animated ‘U’ logo. A custom typeface and sonic identity are part of the refresh.
Thinkso Makes Case For Law Firm’s Core Values
Thinkso helps law firm Cadwalader bring its core values campaign to life.
Covidesign Spotlight: Talking Windows
Landor and FITCH, creative partners occasionally operating as a single team, respond to the UN call for positive graphics promoting public health.
Covidesign Spotlight: Restaurant Shows Resilience
Barbalu restaurant came back after Hurricane Sandy, and is doing so again with a generosity of spirit and the help of Brooklyn artist and designer Ilana Greenberg.
Covidesign Spotlight: Bookmarks For Good
Gianmaria Schonlieb of Lyft has launched a personal project. Bookmarks for Good raises funds for Covid-19 Emergency Relief
Covidesign Spotlight: Color Speaks
Gensler is creating vibrant murals to help small business owners and to show how design can inspire hope in a time of trouble.
Jessica Walsh Brands Virtual Community
&Walsh creates the branding, strategy & merch for the female-owned SuperShe brand; the client started as a women’s-only private island but has expanded into a virtual community.
Covidesign Spotlight: Designers Say Thanks
Nearly 1,800 digital billboards and screens across New York City are displaying messages of safety, gratitude, pride, and solidarity with essential workers. Shown here: poster by Maira Kalman in Times Square.
Covidesign Spotlight: Mask-Making By SVA Community
Members of the SVA community use their skills to help address a shortage of personal protection equipment during the coronavirus crisis.
And/Or Motivated By Rachel Hollis
Creative production studio And/Or has created the overall graphic look for mobile-first streaming platform Quibi’s new morning show featuring motivational speaker and writer Rachel Hollis.