Wolf Olins created the branding and identity for Breast Cancer Now as a complete charity that focuses on both research and care.
Category: Fresh
Volkswagen Logo Drives New Direction
Volkswagen has a new logo was designed with the digital world in mind, hence a two-dimensional appearance; it is part of a forward-looking corporate facelift aprés scandal.
Website Design Captures Spirit of Collaboration
Level Group has designed a website for Express Newark that invites and promotes collaboration between the Newark and Rutgers University communities.
Spotify Ads Evoke Nostalgia For Classics
Created by Who Wot Why, a UK Spotify campaign features a series of quirky ads that target an audience of listeners who grew up from 1979 to 1999.
Murals Help Restaurant Claw Its Way To Top
Burger & Lobster reveals a series of murals created by brand design agency Vault49 to help the New York restaurant stand out in the Flatiron District.
Pentagram Brings Netflix To Print
Pentagram has named, designed, branded and set the tone for a new print journal that seeks to bring the Netflix experience to readers.
Paris Presents 2024 Olympics Logo
The Paris Olympics has a logo. The design is said to bring together three symbols connected to sport, the Games and France: the gold medal, the Olympic and Paralympic flames, and Marianne.
New Yahoo Logo Angles For Change
Pentagram has worked with Yahoo on a refresh of its visual identity that emphasizes the exclamation point to embody the platform’s amplification strategy.
Bonfire Labs AirDrops Forgotten Suffragettes
Bonfire Labs is behind a guerrilla-style activation where baseball card-like images of forgotten suffragettes were AirDropped to random people’s mobile phones in San Francisco.
Engaging Palettes From WeddingWire x Pantone
The Pantone Color Institute has partnered with WeddingWire to deliver inspirational palettes for wedding planning.
Frank Collective Campaign Just Works
Justworks and Frank Collective have developed a campaign that emphasizes the importance of workplace happiness for the HR tech company.
Jan Šabach Brings Father’s Moments to Life
Jan Šabach honors the works of his father Petr Šabach (1951–2017), a well-known Czech writer, with a series of colorful, optimistic, and dynamic book covers.
yU+co and Getty Celebrate Bauhaus 100th Anniversary
Digital innovation studio yU+co and the Getty Research Institute have joined forces in a new digital initiative that celebrates the 100th anniversary of The Bauhaus.
Pantone Fashion Trends Favor The Familiar
The Pantone® Fashion Color Trend Report Spring/Summer 2020 features the top 12 stand out colors, as well as current takes on the four classic neutrals you can expect to see on the runway.
Jessica Walsh Founds New Agency
Jessica Walsh, of Sagmeister & Walsh fame, has launched her own creative agency &Walsh. She joins a handful of female agency heads and hopes to help open the door for others.
Publicis Takes Café Bustelo Nationwide
A new national campaign for Café Bustelo from Publicis Groupe boasts bold, minimalist illustration-style visuals, with a retro poster feel and a nod to brand authenticity.
Energizer Bunny A Hero To DDW
DDW has helped reinvent the Energizer brand with a lighthearted Energizer Bunny and a highly strategic new packaging system.
Goodby Silverstein Crunches Doritos Name
Doritos is featuring the triangle shape of its chips in new advertising and design by Goody Silverstein & Partners that does not mention the brand name.
Huge Mobile-First Rebrand for Android
The Android operating system now runs 2.5 billion devices; a brand refresh from Huge and Google focuses on a mobile-first digital experience.
Special Olympics Athletes Craft 2022 USA Games Logo
In collaboration with Publicis Seattle, nine Special Olympics athletes developed the logo for the 2022 USA Games. ‘We felt it was never our logo to create’ says Executive Creative Director Pete Kearney.
Design Army Rebrands Neenah As Solutions Company
Pum Lefebure and Design Army have conceptualized and art directed a new campaign, featuring the tagline ‘Where Ideas Lead’ that helps rebrand Neenah as a solutions company and, at the same time, modernizes the concept of paper.
Spaeth Hill Launches Apollo At The Park Logo
To commemorate the 50th anniversary of the moon landing, the Smithsonian’s National Air and Space Museum launched an ‘Apollo At the Park’ campaign and enlisted Spaeth Hill to design the logo and branded package.
LogoLounge 2019 Trend Report
2019 marks the 17th year of this one-of-a-kind report from LogoLounge. Each year, founder Bill Gardner offers the opportunity to review thousands of logos one at a time, looking for emerging trends.
National Geographic Goes Borderless For Migration Issue
National Geographic is known for pushing boundaries in their reporting, covering controversial topics, and their latest edition on migration and immigration uses borderless design to make a point.
Trillion Visualizes Future For Optometry College
The SUNY College of Optometry recently completed a strategic planning exercise and turned to Trillion for help in share its plan for the future.
Pentagram Reprises Shakespeare Role
Pentagram’s 2019 look for Shakespeare in the Park is fun and playful, with skewed bands of typography layered on color shapes in a Pop art palette, inspired by circus posters, bubble gum and Wonder Bread.
Trollbäck Social Campaign Raises Women’s Voices
An inclusive, intersectional social media campaign has helped to boost new applicants for its Ambassador Program by 70%. It was created by branding and design studio Trollbäck+Company.
Paula Scher Named SEGD Fellow
Pentagram Partner Paula Scher has been named the 2019 SEGD Fellow “for promoting the highest values in environmental graphic design and significantly contributing to the direction and growth of the field.”
Volkswagen Engineers Atonement Into New Branding
Volkswagen is addressing its emissions reporting scandal and introducing a “Drive Bigger” branding that looks to a positive and sustainable car-making future.
Roger Scores D+ For Discovery Logo Design
Discovery came to Roger looking to redesign their global brand, beginning with a new logo system, and extending out to a new identity that would cross platforms and reach over 220 countries.
New Trulia Brand Gets Neighborly
Trulia has a new visual identity that takes it beyond simple real estate listings to provide a sense and aflavor of the neighborhood.
Y&L Inspired By Fashion Designer’s Signature Cut
Y&L’s campaign for the brand takes from Robert’s design signature of cutting on the bias and designing the duality of structure and flow, which is core to the concept for the identity and branding.
Proverb Helps Building Be Bold and Graphic
The two buildings that form The Graphic successfully bridge history and contemporary design, and the branding and graphics are brought to life by Proverb.
KASA Helps Bring Poster Museum To Life
KASA created four permanent interactive exhibitions that will foster visitor engagement and learning on many sensory levels.
Hotel Branding Says Weird is Welcome
Ragged Edge checks in with an unusual, even quirky, rebrand for Qbic, a series of affordable hotels that celebrate individuality and welcome character.
Rule29 Says Love Conquers All
Love conquers all! That is the hope behind Rule29’s new online community called LEO, whose mission is to encourage acceptance and love as an antidote to the divisiveness that surrounds us.
Must Data Science Brands Be Boring?
Stitzlein Studio developed a warm and human brand identity for Cloudera, a rising data analytics firm, in an industry known for unemotional marketing.
Isley Spin Art Creates Chaos + Clarity
For the past eight years, Isley Designers has worked with TEDMED to develop distinctive visual approaches for their annual gatherings, interpreting each year’s theme in a unique way.
Trillion Energizes Birch Family Services
Trillion developed a clear brand strategy, identity and refreshed website for Birch Family Services, a non-profit that serves those with autism and developmental disabilities
UNO Creates Dynamic Brand For Smithsonian Latino Center
UNO Branding (UNO) is proud to announce the new brand identity of The Smithsonian Latino Center, (SLC) a center that promotes Latino presence within the Smithsonian.