Gretel collaborates with sports new company The Athletic to develop fresh positioning and a new visual strategy, as well as a campaign that celebrates its commitment to smart long-form sports content.
Category: News
Enlisted Design Acquired by Global Ecommerce Platform
The acquisition of Enlisted Design by Pattern creates a partnership that brings all-new design capabilities to further help Pattern’s drive to become a premier platform for global e-commerce.
Rule29 Gets Out The Vote
ShouldIVote.us is a colorful and easily navigable website, created by Rule29, that helps visitors by explaining how to register, why your vote matters, and why it is important to encourage family and friends to vote as well.
Paula Scher Goes Public With Love Story
This fall, Princeton Architectural Press publishes a behind-the-scenes account of Paula Scher’s relationship with The Public Theater, including hundreds of her iconic posters.
Y&L Goes Again For Paddletek
Y&L channels the pickleball addiction in a new digital campaign, ‘Go Again,’ a rallying cry for players to keep swinging, keep playing, and keep getting better.
Poster House Reopens!
Poster House, the nation’s only museum dedicated to the global history of posters, has recently reopened.
AIGA Unidos Hispanic Heritage Talks
Under the AIGA Unidos umbrella, and throughout Hispanic Heritage Month, Latinx and Hispanic Creatives are sharing their culture, contributions and best practices to move design forward.
Visualizing A Virtuous Cycle
Chermayeff & Geismar & Haviv have designed the logo for Corus International, the new parent brand for Lutheran World Relief and IMA World Health.
Burns Group Gives App A Mommy-Approved Rebrand
Kindeu, a paid early childhood development app, tapped independent agency Burns Group to help differentiate themselves in a sea of free parenting resources and to rebrand their entire identity.
Dreams In The Time of Covid
In new research, The Sleep Judge gathered information from over 1,000 people and had them describe the content, emotions, and colors of their dreams and nightmares. And two graphic designers brought the results to life.
Trollback Reshapes Culture of Sound
In advance of the launch of IRIS’ Flow Headphones, Trollback+Company delivered a brand foundation, logo and visual identity to help the audio brand standout in a sea of corporate audio and 3D sound technologies.
Carsation Becomes Skedaddle
Carsation becomes Skedaddle with rebranding from The Gate NY. Graphics support the value proposition of fast-turnaround, online used-car sales.
NASA Launches Mars 2020 Logo
For this summer’s launch of the Mars Rover, NASA asked Tobias van Schneider to design a symbol capturing the energy and legacy of space travel. The logomark appears on both the rover and on the 191-foot tall rocket ship.
Madwell Brands Discreet DTC Condoms
Champ, a new line of DTC condoms and lubricants tasked creative agency Madwell with developing their brand strategy and brand identity. The national “Come Prepared” brand launch campaign will run over the next 12 months.
AIGA Commemorates 19th Amendment Centennial
AIGA campaigns seek to increase voter engagement and commemorate the 100th anniversary of voting rights for women.
Structural Custom Typography Reflects Landscape Architecture Practice
Noise 13 gives legendary landscape architects RHAA a rebrand with a nod to inspired spaces, including structural custom typography with geometric cuts and rules and earthy hues.
Aruliden All In On NYC Comeback
The Coalition for NYC Hospitality & Tourism Recovery has unveiled a roadmap to help sectors rally from the economic shutdown caused by COVID-19. These efforts include a revitalization campaign designed by Aruliden.
Landor Leads USA Anniversary Initiative
Very timely. Landor is working to build a sense of American unity through the America 250 Foundation. A multi-year campaign will build awareness for the nation’s 250th anniversary in 2026.
Custom Typeface Kicks Off Football Club Rebrand
Scottish creative agency See Saw has rebranded the venerable the Scottish football club, Rangers, with an assist from a custom typeface by Craig Black.
Brandpie Positions EO For Growth
Brandpie unveils a new identity for the Entrepreneurs’ Organization, which is intended to convey EO’s vision to help entrepreneurs connect and grow together.
Nesquik Packaging Simplified
Chase Design Group helps refocus the brand and give it higher shelf impact with a new rendition of the Quiky mascot.
Anderson and Florence Add To Diversity of One Club Board
The One Club has increased the diversity of its leadership, naming Gail Anderson, chair of BFA Design and BFA Advertising at the School of Visual Arts, and Sherina Florence, creative director at Oglivy, to its Board of Directors.
Franke+Fiorella Branding Helps School District Excel
Franke+Fiorella has designed a spirited brand identity that reflects Hopkins Public Schools’ quest to deliver a world-class education.
Falzano To Help Lead Conran Design Group
Christina Falzano, former COO at Wolff Olins, is named Managing Director, US at design agency Conran Design Group. She worked on brands such as Google, Wikipedia, Uber, Showtime, Spotify, and Dell over the years.
AI Uncovers Must-Have Fall Colors
Pantone and Heuritech marry the science of artificial intelligence with color expertise to bring Fall 2020’s latest color trends.
Kick Responds For EMS Product Launch
KICK has partnered with healthcare company, Nonin, to aid EMS responders with products to help tackle the silent symptoms of critically ill patients.
London Diners Get New York Edge
One of London’s most popular fast-casual diners has launched an all-new identity that keeps its iconic visual tone but with an NY twist.
Randolph Spearheads Phase 3 Expansions
David Randolph brings extensive agency experience to Atlanta’s Phase 3, an integrated marketing, PR, creative, digital, print and marketing logistics service provider.
Design Diversity Partnership Launched
The Organization of Black Designers (OBD) has formed and launched the Design Diversity Partnership® (DDP).
Draper Joins CBX As Senior VP
Brand strategy and design veteran Michael Draper brings startup-style approaches to retailers and CPG manufacturers.
Trollback Shapes New TBS Identity
Trollback+Company delivers a brand evolution for TBS, moving the network from a tv comedy brand to a genre-fluid entertainment destination.
Legendary Milton Glaser Dead At 91
Milton Glaser, the pioneering and legendary graphic designer, passes away from a stroke at the age of 91.
OBD Creates Black Designers Matter Shirts
The Organization of Black Designers has created the “Black Designers Matter!” T-Shirt to show support for greater diversity and inclusion in the design professions and to raise funds for its endowment fund.
Odgis + Co Strengthens ESU Brand
The English-Speaking Union of the United States is celebrating its centennial year with a rebranding by Odgis + Co.
O’Halloran Keeps Delivering Covid Staples
Kelly O’Halloran continues to add to her collection of gouache paintings that commemorate Covid-related products that have gained elevated/celebrity status over the last couple of months, and continues to sell them to raise money for Feeding America.
JKR Intros Heinz Global Masterbrand
A new cohesive identity by Jones Knowles Ritchie has launched across Heinz’s international brand portfolio. It encompasses more than 20 product categories.
AIGA Statement In Response To George Floyd’s Death
AIGA has issued a statement in response to the killing of George Floyd. It is part of “a pattern of loss that spans generations.”
Adobe Refreshes For Better Navigation
Adobe has begun to roll out updates to their brand identity to ensure that customers find their products easy to navigate and understand.
New Challenge For Bob Isherwood
Bob Isherwood of Saatchi & Saatchi fame, has joined The One Club to head up its Professional Development programming.
ThoughtMatter Shapes Dachshund-Lover’s Brand
A new dachshund-lovers lifestyle brand created by ThoughtMatter features a subtle nod to the uniqueness of the breed.