Food-and-beverage marketing-specialist quench has redesigned packaging for the venerable Sun-Maid raisins brand and Sun-Maid’s other fruit products.
Dubai-based Covet Chocolatier aims to set themselves apart from other artisan chocolates by meticulously sourcing everything from ingredients to packaging. Graphic designer and illustrator is Meng Zhang; packaging wrap is Neenah® Blotter Papers.
Matt Caldwell of Equator Design on how the Covid-19 crisis is affecting CPG brands, supermarket shelves, global supply chains, and more.
Pearlfisher has created and developed the brand for Bowl & Basket, an ambitious new private label from ShopRite.
New from Neenah: an environmental wide format alternative to styrene, which also meets the standards of durability and designer quality.
Chen Design Associates uses minimal illustration to express natural beauty company Alaffia’s personality through brand identity and packaging.
Ferrante Wine partners with The Creative Pack to design a new look for two premium wine varietals, inspired by their Italian heritage.
Mars Wrigley partners with Straight Forward Design on Skittles first-ever sub brand and finds balance between new and familiar.
FutureBrand has developed branding and packaging for Sweet Loren’s that focuses on delicious cookies made from clean ingredients.
Terri Goldstein and The Goldstein Group redesigned the packaging for PROCure, focusing on the unique natural additives in the first aid products.
Jones Knowles Ritchie has designed the identity and packaging for Hustle, a new energy drink approved by the likes of Drake and Billie Eilish.
The 10 finalists for the international packaging design competition Better with Less – Design Challenge, have been selected.
The latest campaign for Heinz by Havas London reminds people that its popular tins of baked beans are in fact vegan.
BIC Made for YOU is a unisex razor with positioning, naming, branding and package design by Elmwood New York. Made for YOU is an Amazon exclusive.
McDonald’s teamed with fashion designer Alexander Wang to launch the ultimate picnic basket in China via an Alibaba marketing event. It sold out in seconds.
Parallel has launched two cannabis products, for humans and pets, respectively, with creative and package design by Sausalito-based agency BSSP.
OATH has launched in the US with a new visual identity by London-based B&B studio. The design emphasizes the link between mind and body health.
Butterfly Cannon has designed a culturally relevant Diwali Festival gift package for Johnnie Walker Gold Label Reserve.
Neenah Packaging has introduced new hemp fiber papers, a new color, and new finishes into its recently expanded line of Neenah Folding Board papers.
Today’s desire for healthier alternatives and adventurous flavors led to the creation of Marie’s first sub-brand with naming and design by Chase Design Group.
Linking cannabis to creativity, GEN!US has launched in California with package design and supporting visual imagery that seeks to move beyond the stoner stigma.
The 2nd annual Better with Less – Design Challenge, organized by Metsä Board, the European producer of premium fresh fiber paperboards, inspires designers to create more environmentally-friendly packaging solutions.
Jess Glebe Design developed the Penny & Rose brand identity and package design. Each of the brand’s 11 scents is named for a distinct childhood memory.
Doritos is featuring the triangle shape of its chips in new advertising and design by Goody Silverstein & Partners that does not mention the brand name.
Switch of Dallas TX and Oklahoma City OK has recalibrated the Lone Star Beer brand to honor the company’s extensive history but look to their future as well.