Fortnight Collective has been helping transform the Yasso Frozen Greek Yogurt brand into an innovator in the ice cream space; its latest design is for Snack Buddies frozen Greek yogurt bars.
Category: Package Design USA (PDUSA)
New Pantone Metallics Offer Dazzling Colors and Finishes
Metallic colors are hot and the new Pantone Metallics system enables designers, brands, and printers to specify and produce metallics in a more versatile and cost-effective way.
UNO Creates Space For Latino-Influenced Minneapolis Brewery
Luis Fitch of UNO hopes that the retail branding for the first Latino-influenced brewery in Minneapolis will encourage people to share food, drink and understanding.
Landor Renews Kellogg’s Boxes Across Europe
Kellogg announces a portfolio-wide redesign of its iconic cereal boxes across Europe. Global design agency, Landor, led the effort.
Nurturing A Wild Flower Into A Cultivated Brand
VP+C was sure to incorporate authenticity and sustainability into the packaging for farm-to-face skincare brand Farmacy, and specing Neenah ENVIRONMENT® papers for the boxes helped.
Craft Beer Branding Goes Simple and Bold
Perspective: Branding has created a bolder and more visible brand and packaging for established craft brewer Deschutes.
BrandOpus Reimagines the Molson Portfolio
BrandOpus worked with Molson Coors to rebrand its Molson portfolio of beers, including a revitalized identity, brand strategy and architecture.
Daring Sauce Solution From EBD and Louise Fili
A daring use of Italian Futurist typeface by EBD and Louise Fili for sauces and dresses passed the mom test.
CF Napa and Tad Carpenter Help Brewery Stand Out
CF Napa and Carpenter Collective help Brewery Ommegang make it easier to identify their beers in the crowded craft beer market.
Watermark Brands Adventurous Hard Cider
Watermark was tasked with designing a brand and packaging for a hard cider that answers “the call of the wild.”
Sweet Packaging For A Street-Savvy Cannabis Brand
Noise 13 developed the branding and packaging for the recent launch of Skunk Factory’s handheld vape kit and cartridges. High-end packaging is a big part of the project.
Skincare Start-Up and Studio More Go UpCircle
Sustainable skincare start-up Optiat has relaunched as UpCircle, with strategic brand support from creative brand design agency Studio More.
The Brand Hatchery Brews Fresh Look For Parks Coffee
Parks Coffee turned to The Brand Hatchery to help develop their new brand identity system.
Retail Voodoo Rebrands Kar’s Nuts With Hometown Pride
Brand strategy firm Retail Voodoo developed new branding and packaging for Kar’s Nuts which embraces its (Detroit) hometown pride while positioning it for national growth.
Pepsi Unveils New Global Tagline
Pepsi and AMV BBDO have developed a new marketing platform and tagline: “For the love of it.” More than 100 countries around the world are expected adapt it and related Pepsi graphics and content. In the U.S., not so much, as taglines have lost their luster.
From Brigade Canvases to Cannabis Packages
BRIGADE worked closely with INSA, a Massachusetts recreational cannabis startup, to create a stand out visual identity and packaging system.
Rugelach By A Brother: A Cross-Cultural Message In A Delicious Package
The rugelach king of Harlem asked the design team at DATAGRAPHIC to create a beautiful box with a cross-cultural message. Two Neenah papers helped make it a reality.
Strongbow Cider Aims At Female Millennials
Denomination created a design for the brand new Strongbow Blossom Rose Sparkling Apple Cider that takes advantage of the general move to lighter drinks and targets a female millennial audience.
Brandimage Adds Twist To Grand Marnier
Brandimage creates a new identity and graphic style for Grand Marnier based in the world of luxury.
Design Army Rebrands Mocktail Club
Creative agency Design Army rebrands the premium crafted, non-alcoholic cocktail brand Mocktail Club with a design that is delicious, artsy and refreshing.
Chase Design Group Helps Quest Nutrition Grow
Quest Nutrition has expanded its food portfolio and needed a refreshed and consistent packaging system to tie the family of foods together. They turned to Chase Design Group to achieve their goal.
Noise 13 Launches a Street-Savvy Cannabis Brand
Design agency Noise 13 just launched the branding for street-style inspired cannabis brand, Skunk Factory. From street signs to caution tape, the inspiration for the packaging nails unapologetic attitude.
Rebrand By Retail Voodoo Salutes American Hops
Retail Voodoo created a new logo that represents the past, present, and future Yakima Chief Hops, a grower-owned supplier of American style hops to the world.
Watermark Brings Mediterranean Spirit To Wine
Watermark Design introduces sparkling canned wine Tarongino to the US with packaging reflective of the feeling of being in the Mediterranean.
A Pint With A Purpose
Rockaway Brewing Company, with the help of Sequel, is releasing a People Power beer to inspire people across New York City to unite and vote and combat a range of social injustices.
Tigre Caffeinates Super Coffee Branding
Tigre Creative created a sense of upward motion and positive energy for the Super Coffee energy beverage.
Luxury Is Fastest Growing Sector In Interbrand Best Global Brands
Apple, Google, and Amazon top Interbrand Best Global Brands while Luxury is the fastest growing sector.
Rule29 Builds Coffee House Brand From Ground Up
Branding Blackberry Market allowed Rule29 Creative to build a design experience from the ground up.
Weight Watchers Changes Name in Wellness Push
Weight Watchers has changed its branding to win more of the booming health and wellness market, though social media has shown an appetite for brand-shaming the company.
Superfoods + Science Combine to Create the Ultimate Package of Natural Beauty
Cousins found Youth To The People, a vegan-based, clean beauty skincare line for today’s health-conscious consumer.
Chase Design Group Puts New Spin On RTD Gin Category
Chase Design Group names and designs Tailspin, a ready-to-drink gin that hopes to take advantage of the millennial market’s growing taste for gin.
Perdue Packaging Ahead Of The Flock
New package design by Enlisted Design brings farm scenes to life in order to highlight Perdue’s humane animal care initiatives and all-natural products.
New Neenah Portfolio Is Sensation(al)
Neenah has released The Design Collection, a newly refreshed portfolio of high-end, specialty papers for luxe packaging and retail solutions.
Metallica Song Inspires Sonically-Infused Whiskey
JKR develops the brand design and creative executions for the launch of Blackened, a new whiskey created by heavy-metal icons Metallica and master distiller Dave Pickerell.
Haagen-Dazs Embraces Scandanavian Simplicity
Design studio Love brings back Scandanavian design and introduces bespoke artwork to refresh the iconic luxury ice cream’s brand.
Neenah Introduces New Cotton Papers
Neenah is reinvigorating the cotton fiber paper category with its new NEENAH® Cotton Papers.
Awakening a Bourbon With a Past
Master-blender Dixon Dedman has resurrected venerable Kentucky Owl bourbon, with brand and label design help from Tony Auston of Auston Design Group.
Putting The Sun Back In MillerCoors’ Sol
MillerCoors partners with brand agency Solsight to redesign a new look and feel for Mexican import brand Sol.
Chobani Tube Turns Yogurt Into a Condiment
Chobani CCO Leland Maschmeyer has developed a squeezable tube to help brand Chobani yogurt as a condiment option.
Kraft Heinz Expands Environmental Commitments
The company aims to make 100% of its packaging recyclable, reusable or compostable by 2025; increase usage of recycled and materials; and pledges to set science-based emissions reduction targets.