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May 2016 Newsletter
I am not much of a political pundit; I foresaw Marco Rubio squaring off against Martin O'Malley in this presidential cycle. Enough said. But I do know it is critical to vote and that compelling design can be, should be, on the right side of responsible citizenship. Thus, I respectfully call your attention to the AIGA Get Out The Vote campaign (below) which, by the way, is still open for your participation. Also please note that I am now predicting a Hillary win so, if you are a betting person, you might want to throw down with the other guy.
— Gordon Kaye, Editor
Wolff Olins Identity for Grubhub Focuses On Dining Moments
Grubhub, the leading online and mobile food ordering platform in the U.S., has introduced a new identity designed by Wolff Olins…
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AIGA Get Out The Vote Convention Posters
AIGA has launched a 2016 Get Out The Vote campaign which seeks to mobilize the communication design profession…
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Yellow Fan
Sprint Starts Yellow Fan Inhouse Agency
Sprint has started an inhouse agency called Yellow Fan Studios to be housed inside its headquarters…
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StubHub Downplays Tickets In New Campaign
StubHub has unveiled a new vision for the “experience economy” and a brand identity to go with it…
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AIGA Honors
Patriotism In Bud’s America Rebrand
Jones Knowles Ritchie has helped change Budweiser’s identity to “America.” including packaging and advertising…
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SONIC Drive-Ins
SONIC Drive-Ins for Summer Fun
Sullivan Higdon & Sink is putting summer right in the palm of customers’ hands for SONIC® Drive-Ins…
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Erickson Stock
5 Budget-Friendly Skill Development Options

Skill development is a must for creative professionals who want to stay relevant, secure plum assignments, and earn a higher salary or promotion. Check out these five affordable skill development options:

On-the-job training. Know colleagues who have mastered skills you’d like to learn? Find out if they would be willing to give you a few pointers. Or, approach your manager about setting up a brown-bag series where employees can learn from experts during the lunch hour.

Mentoring. A mentor can be someone in your department, from another department or outside your company. Think about the type of skills you want to acquire to help pinpoint prospective candidates.

Traditional classes. Check to see if a nearby university offers a certificate program or allows students to take classes without pursuing a degree. If you want to learn a specific skill, like coding or UI design, consider enrolling in a workshop.

E-learning. This approach to skill development allows you to listen to lectures, chat with classmates, submit coursework and meet with instructors without leaving your home or office. (Some companies, like The Creative Group, even offer free courses.) MOOCs, or massive open online courses, are another option for those who want to learn at their own pace.

Webinars. If you’re truly strapped for time, consider registering for a webinar once or twice each quarter. Many are less than an hour and can be viewed live or on demand.

For additional tips, visit the TCG Blog.
The Creative Group (TCG) specializes in placing a range of highly skilled interactive, design and marketing professionals with a variety of firms. For more information, please visit Connect with TCG on Facebook and Twitter

KFC Nail Polish
KFC Nail Polish is Finger Lickin’ Good
KFC has introduced two edible nail polishes that bring the classic tagline, “Finger Lickin’ Good” to life…
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Instagram Intros Flatter Icon App and Simpler UI
Instagram has updated its app icon and user-interface design. The project has also included a redesigned user interface…
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The Best in Web
Enter the 2016 American Graphic Design Awards
The editors of Graphic Design USA invite you to join the thousands of creative professionals who have been recognized by this national design competition for five decades. Sponsored by Verso Corporation, the competition is open to everyone in the community: advertising agencies, graphic design firms, corporate, institutional and inhouse departments…
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Sagmeister and Walsh
Sagmeister & Walsh Spheres For Juice Drink
For Appy Fizz, Sagmeister & Walsh visualizes carbonated bubbles through a language of spheres and circles…
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The Creative Group
Airbus Experience Center
Airbus Experience Center Adopts Immersive Tech
Global branding/design firm Hornall Anderson has partnered with Airbus Group to design an experience center…
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Karhoo Takes On Uber With Identity Choice
London-based SomeOne has developed the identity for Karhoo, a network of licensed cabs, minicabs, and cars…
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CTI Paper
Airbus Experience Center
Margo Chase: Doodling As Creative Meditation
Lurking in the margins of notebooks, on envelopes, and napkins, lies evidence of active minds at work…
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Big Culture
Big Culture In A Small Company
What happens if you’re running a small business and are unable to adapt to progressive methods of doing business?
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JAM paper
Gordon Kaye, Publisher
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Erickson Stock
89 Fifth Avenue, Suite 901, New York, New York 10003
Phone: 212.696.4380, Fax: 212.696.4564
© 2016 Graphic Design USA