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Veritiv
 
 
 
December 2016 Newsletter
 
Ever make an unfunny or tasteless or otherwise inappropriate joke at work? Me neither. I wish. The Creative Group sets out a few guidelines (below) for balancing the desire to be amusing with the desire to retain your dignity. Not to mention your paycheck. The advice covers much of what you need to know but I would add one tip unique to 2016: no political humor until things calm down a bit. ‒ Gordon Kaye
 
ASICS Tiger
 
ASICS Tiger Teams With Peckolick and Mau For New Identity
 
Legendary graphic designer Alan Peckolick has worked with ASICS to develop a new “ASICS Tiger” brand logo. The ASICS company markets sports and lifestyle shoes and apparel under three brands ‒ ASICS, Onitsuka Tiger, and ASICS Tiger.…
 
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MetLife Branding
 
Snoopy Sidelined In New MetLife Branding
 
MetLife has launched its new global brand platform under the tagline “MetLife. Navigating life together.” …
 
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VERTIV
 
 
WREN Advocacy
 
Multicolored Nest Symbolizes WREN
 
Alexander Isley Inc. has designed a comprehensive identity and communications program for WREN…
 
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Albright-Knox Website
 
Art Accessible in Albright-Knox Website
 
Bluecadet redesigned the website for the Albright-Knox Art Gallery to tell the history and ambitions of the institution…
 
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eStock
 
 
Monotype
 
 
AIGA and IBM
 
AIGA, IBM Partner to Promote Development
 
AIGA and IBM have struck a partnership to integrate leadership skills and design experience across AIGA’s activities…
 
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Van Gogh Vodka
 
Spirit of Expressionism in Van Gogh Vodka
 
Spring Design Partners redesigned the brand packaging for Van Gogh Vodka with a simple yet bold visual strategy…
 
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AGFA
 
 
FunctionFox
 
 
ASICS Tiger
 
New Report Addresses the Translation Paradox For Designers
 
In today’s digitized and ultra-connected world, the need to be understood everywhere, by everyone, in every language, has never been greater. But the quest for universal legibility has presented a troubling paradox of being understood without sacrificing language…
 
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Lifestyle Blogger
 
Rebranding a Blogger For Bigger and Better
 
Amy Marietta, a lifestyle blogger, content developer and event organizer, was in search of a re-branding…
 
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Cheez Doodles
 
Cheez Doodles Package Emphasizes Taste
 
Cheez Doodles is expanding with new flavors, products ‒ complete refresh of its packaging by Perspective: Branding…
 
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Pantone
Photospin
 
 
Funny Stuff: Office Humor Tips
 
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Office humor can boost spirits and improve your relationships with colleagues, but there are some pitfalls to avoid. Here are five tips to safely flex your funny bone at work:

Go with your gut. Each of your colleagues likely has a different idea of what’s funny, which can create a dangerous gray area between amusing and offensive. If you think to yourself, “Hmm, I wonder if I should say this?” that’s a clue you shouldn’t.

Don’t use humor to criticize. Using office humor as a vehicle to mock, vent or make a coworker look bad is no laughing matter. If you want to address a frustrating situation or offer a critique of a colleague’s work, be straightforward instead of sarcastic or passive-aggressive.

Poke fun at yourself. The safest target for a witty barb is you. Being able to laugh at your own quirks shows that you’re self-aware and don’t take yourself too seriously.

Watch what you write. Conveying your sense of humor with the written word isn’t always easy because recipients of your messages can’t see your face or hear the tone of your voice. Proceed with caution to avoid having your note fall flat or be misinterpreted

Don’t force office humor. If cracking one-liners doesn’t come naturally, use other ways to show your lighter side. Simply smiling and laughing along with jokes can demonstrate you have a good sense of humor.

For additional tips, visit the TCG Blog.

The Creative Group (TCG) specializes in connecting interactive, design, advertising, marketing and public relations talent with the best companies. More information can be found at roberthalf.com/creativegroup.

 
Berthold
 
Erickson Stock
 
 
Business Dream
 
Designer Finds Wedding Invitations a Dream
 
Here is the tale of Gina Peterson, a marketing designer looking for the perfect invitation…
 
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Passion for Print
 
Print Passion Remains in the Age of Social Media
 
The 53rd Annual Print Design Survey, sponsored by Verso Corporation, is about the choice and role of print…
 
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YUPO
 
 
The Creative Group
 
American Package Design Awards
 
Enter GDUSA’s American Package Design Awards
Package, Label, P-O-P + Instore Design
Sponsored by Neenah Packaging
DEADLINE: JANUARY 20

Graphic Design USA invites you to be recognized by its national design competitions for five decades. The goal is to focus attention on areas of growth and opportunity for graphic design professionals and recognize the best work being done in those arenas…
 
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4over
 
 
JAM paper
 
 
Submarine Experience
 
Visitors Dive Into Submarine Experience
 
It’s been 72 years since Germany’s deadly U-505 submarine was captured off the coast of Africa by the U.S. Navy…
 
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New-Business-Year Resolution
 
Make The Ultimate Business-Year Resolution
 
Corina Ludwig of FunctionFox has a free demo and holiday discounts on their web-based timesheet/management software…
 
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Shutterstock
 
 
Artisan
 
 
gordon-kaye
 
 
gordon-signature
 
Gordon Kaye, Publisher
 
 
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Erickson Stock
 
89 Fifth Avenue, Suite 901, New York, New York 10003
Phone: 212.696.4380, Fax: 212.696.4564
© 2016 Graphic Design USA
 
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