Think you don’t need a robust professional network? Think again. Networking can offer opportunities, camaraderie, business, friendship and reach. Here are five reasons why building a thriving, expansive professional network is crucial for your career:
- It pays off long term. Your professional network encompasses all the people you’ve worked with and known, and it will also connect you with important people you’ve yet to meet. Your network has the power to grow ‑ and take you with it.
- It makes you more valuable. Knowing good people who could become valuable clients, vendors, employees and freelancers is key. You’ll also be exposed to ideas and practices outside of your company and/or industry, which will make you a more effective contributor.
- It makes you more independent. Consistently devoting time to your network will give you far more options and resources. When the chips are down, you’ll find support and be less likely to feel needy, dependent or desperate.
- It helps you find (and leave) work. We often view networking as a way to “get” us something ‑ job offers, freelance assignments, new clients. And while a healthy network will bring business in, it also gives you a way out of where you are if you want it.
- No one really works alone. Anyone’s who achieved a thing worth having has done it with the help of someone else. In other words, no creative professional is above networking, and the fact is we will never not need each other.
For additional tips, visit the TCG Blog.
The Creative Group (TCG) specializes in connecting interactive, design, advertising, marketing and public relations talent with the best companies. More information can be found at roberthalf.com/creativegroup.