GDUSA June 2018 Newsletter
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June 2018 Newsletter
The June 2018 print edition of GDUSA is in the mail. If you are not a subscriber I’ll summarize it: expressive logos are making a comeback; design educators are emphasizing fundamentals again; our web awards are burgeoning; integrating freelancers into your team is a challenge; and print materials can evoke trust in an era of fake news, spam and data abuse. So now you know the bottom line, but the print edition is a good and nuanced read, and is nice to hold in your hands. I'm just saying. — Gordon Kaye, Editor
Flexible Design Speaks For TimesTalks
TimesTalks bring The New York Times journalism “from the page to the stage,” through live conversations with visionary voices in the arts, technology, politics and business…
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Ogilvy Reimagines Itself With COLLINS’ Help
Legendary agency Ogilvy is rebranding, complete with new visual identity, logo, and organizational design…
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Artist/Designer Paints Live Mural for Minted
Mariam Naficy’s Minted has come a long way since the company’s humble beginnings in 2008…
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SVA Gets On Board The PrideTrain
New @PRIDETRAIN ads are popping up in NYC subway stations in time for NYC Pride celebrations, June 10-24…
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Erickson Stock
How to Get Your First Job: 5 Job Search Tips for Creative Grads

Take FiveGraduating soon? While it’s an exciting time – no more late-night study sessions or subpar cafeteria food – the post-college employment search can feel daunting. It’s a big, professional world out there, but there is no shortage of job opportunities for recent or soon-to-be college graduates looking to enter the creative field. Here are five tips to help you land your first job:

  1. Cast a wide net when networking. Start spreading the word about your job search both online and off. Talk to friends, family, college professors and alumni, and take advantage of professional networking groups and industry associations.
  2. Perfect your application materials. The best resumes and cover letters are error-free, easy to read and highlight specific skills and achievements related to the open position, in addition to being customized to the specific employer.
  3. Only show your absolute best creative work. Polish (and potentially prune) your design portfolio. Stick to sharing your very best work – eight to 12 items is generally good. If you’re not sure about a particular piece, leave it out.
  4. Do your homework before interviews. Peruse the company website and ask people in your network what they know about the position and company culture. Prepare to answer most common interview questions and practice presenting your portfolio.
  5. Be prepared to prove your technical proficiency. Don’t be caught off-guard if you’re asked to complete a skills test. Research shows that many hiring managers include skills testing as part of their hiring process for creative roles.

Read more about job search tips and interview best practices on The Creative Group blog.

The Creative Group (TCG) specializes in connecting interactive, design, advertising, marketing and public relations talent with the best companies. More information can be found at

The Creative Group
Susan Jackson Keig
In Memorium: Susan Jackson Keig (1918-2018)
Susan Jackson Keig, a globally reknowned graphic designer and art director for over seven decades, has died…
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Comeback Season
C&G Partners Designs Post-9/11 Sports
C&G Partners has designed “Comeback Season: Sports After 9/11,” a new special exhibition opening soon…
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Adobe MAX
See The Winners of GDUSA’s 2018 Web Design Awards
See the best in digital + UX design, Sponsored by The Creative Group…
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FF New York Loud and Clear for Stoli
Stoli Vodka has launched a global ad campaign, “Loud and Clear,” developed by creative agency FF New York…
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Spotify Campaign Promises Free Love
Spotify is refreshing its free ad-supported experience with a redesigned mobile app offering on-demand playlists…
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Art Resource
Hart & Jones Makes Vaping Truly Vivid
British agency Hart & Jones has redesigned the packaging for Vivid, Philip Morris’ e-liquid brand…
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Big Mac
Posters Salute 50 Years of the Big Mac
McDonald’s celebrates the Big Mac’s 50 years in outdoor and digital ads that underscore its consistency…
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Jam Paper
Academy of Art University
Enter The 2018 Health + Wellness Design Awards
Deadline: July 27, 2018 - Sponsored by Erickson Stock
For five decades, GDUSA has presented competitions that focus on areas of growth and opportunity for graphic design. In 2018, that’s the perfect description of health and wellness, the fastest-growing segment of the economy and the epicenter of the national conversation. This competition encompasses the big picture of healthcare: traditional medical industries such as doctors and nurses, hospitals and nursing homes pharmaceuticals and insurance, senior care and aging, mental health and counseling; healthy lifestyles such as fitness and exercise, organic foods and natural products, life and work balance, meditation and spirituality; and public health and community education initiatives. It’s a great opportunity to be recognized by clients, prospects and the community for design, advertising and marketing excellence in an area of ultimate importance, fundamental transformation, and robust growth.…
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Haberman Urges You To Drink Organic
Prairie Organic Spirits is launching a national campaign — A Better Spirit — to promote organic beverages…
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Graphic Design USA Print Subscriptions
Subscribe Today! Since 1963 GDUSA has been the news and information magazine for and about the design community…
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Gordon Kaye, Publisher
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