Shelf Life: GDUSA’s Package Design eNewsletter
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Shelf Life
GDUSA’s Package Design Enewsletter
Something to think about from the 2018 LogoLounge Trend Report while lolling on the beach: “Very expressive logos are making a comeback, which is a direct result of nostalgia or reboots … There’s a thirst for nostalgia and this hearkening to past decades. Designers are dusting off their old font folders, going back to designs that were popular in the ’70s, ’80s, and early ’90s. Letters with big, expressive serifs, similar to a man having a mustache… By going backwards, you can pick and choose what you want to bring forward and blend it with contemporary aesthetics.” See more below. — Gordon Kaye
Terra Fina
Packaging Hosts a Poetic Dance of Ingredients
The Creative Pack and Hornall Anderson have combined to develop a new look for La Terra Fina that focuses on freshness, real ingredients and human connection…
Voicebox Gives Yooga a Welcoming Smile
Packaging and branding design firm Voicebox unveiled a playful design for Yooga Superfood Cups…
Neenah Packaging
Josie Maran Cosmetics: A Responsibly Formulated Beauty Brand, Inside and Out
Josie Maran Cosmetics is a pioneer and leader in the high-end beauty category. As the brand reached its 10-year anniversary, it reestablished its vision…
Black Cat
Black Cat Romances Darker Side of Gins
Sacred Spirits, the boutique distillery in Highgate, North London, is launching Sacred Old Tom Gin…
Dunkin Donuts
Dunkin’ Donuts Names JKR for Branding
Dunkin’ Donuts has appointed Jones Knowles Ritchie (JKR) to manage its brand identity and strategy…
Health+Wellness Design Awards
Enter Now - Health + Wellness Design Awards
Deadline: August 24, 2018
Sponsored by Erickson Stock

Health and wellness is the fast-growing part of the economy and this competition encompasses the big picture of healthcare: traditional medical industries, health/fitness, organic and natural products, life/work balance, meditative and spiritual arts, and public health awareness. Get recognized by clients, prospects and the design community…
Bluemarlin Sweetens Honey Packaging
Strategic brand design agency bluemarlin has created the identity and packaging design for a new honey brand…
2018 American Package Design Awards
2018 American Package Design Awards
Sponsored by Neenah Packaging
Makers, sellers and marketers are challenged as never before to convey the message, promote the brand, close the deal. The outstanding work showcased here is testimony to this phenomenon. Our annual competition celebrates attractive graphics and the power of design to forge an emotional link with the buyer at the moment of truth.…
Refined Serif and Print Elevate Winery
Cuvaison Winery tapped FINE to find new ways to differentiate, engage, and cultivate emotional connections…
Adobe MAX
LogoLounge 2018 Trend Report
LogoLounge 2018 Trend Report
This year’s logo trends were influenced by a pendulum shift that’s starting to swing from clean, modern aesthetics toward curvy, retro designs that reflect a new attitude through color and embellishments…
Innovative Card Packaging from Burgopak
Gordon Kaye, Publisher
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