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Package Design USA
GDUSA’s Package Design Enewsletter
A quick observation about our 2020 Students To Watch report (see below). The buzz in our community is about digital media, interactivity, motion, AR, VR, even AI. BUT when we asked these top students about their hoped for areas of specialty, the majority said “branding and identity” – in the media agnostic sense – or they stated something remarkably traditional such as print, package, publication, exhibit, book and type design. Not to mention one wannabe screen printer. I am not sure what this means, but I am sure that it is worth flagging for future discussion. — Gordon Kaye
 
Elmwood Brands Unisex Razor
 
Elmwood Brands Unisex Razor
Elmwood New York has created brand identity and packaging for BIC’s Made for YOU. The product is described as a high-quality unisex razor system at an affordable price…
 
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Rishi Tea Refreshes Brand With Compelling Packaging
NEW LABEL AND CARTON DESIGNS FOR ELEGANCE AND TACTILITY
Since its founding in 1997, Rishi Tea has focused on a commitment to providing organically sourced tea and botanicals not otherwise found in the US…
 
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HOWDESIGNLIVE
 
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COLLINS Helps Target Reach Tweens
 
COLLINS Helps Target Reach Tweens
Target wanted to introduce a cross-category brand aimed at eight to twelve year-olds girls, and featuring hundreds of products from apparel, beauty, tech, and stationary…
 
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FutureBrand Comes Clean For Cookie Dough Line
 
FutureBrand Comes Clean For Cookie Dough Line
By 2019, Sweet Loren’s had emerged as a serious competitor to the likes of Nestle and Pillsbury, but largely lived in the somewhat limited world of 'gluten free'…
 
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FunctionFox Celebrates 20th Year With Free Demo
 
FunctionFox Celebrates 20th Year With Free Demo
Free Demo From The Leader in Time Tracking & Project Management
For 20 years, FunctionFox has been the leading time tracking and project management choice for creative professionals. In 2020 we’re celebrating our 20th anniversary by releasing FunctionFox Gantt charts – an important new development that will give users crystal clear 20/20 insight into their business, in a simple, easy-to-use format…
 
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Jim Erickson
 
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Better With Less Finalists Announced
 
Better With Less Finalists Announced
The 10 finalists have been selected for Better with Less – Design Challenge, the international packaging design competition organized by Metsä Board…
 
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Design For Equity and Resilience
 
Design For Equity and Resilience
Vermont College of Fine Arts’ MFA in Graphic Design
Through the Eyes of Design Justice Advocate Jessica Bellamy
When design justice advocate and researcher Jessica Bellamy visited VCFA’s MFA in Graphic Design residency as a guest designer in October 2019, she’d never heard of low-residency graduate-level graphic design education. It took less than a week on campus for Bellamy to dub VCFA The MFA Program That Graphic Designers Deserve in an article for Medium…
 
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2020 GDUSA People To Watch
 
2020 GDUSA People To Watch
Sponsored by FunctionFox, GDUSA’s People to Watch spotlights people who embody the spirit of the creative community. In our 57th year, the 2020 group adds to the shine…
 
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2020 GDUSA Students to Watch
 
2020 GDUSA Students to Watch
GDUSA identifies top students ready to burst on the design scene, thanks to the sponsor, The Creative Group, a specialized staffing service placing creatives with the best companies on a project, contract-to-hire or full-time basis…
 
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Gordon Kaye, Publisher
 
 
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