Need a better recruitment strategy for your creative team this year? Today’s competitive employment market presents challenges for many companies looking to hire, from disappearing candidates to tricky salary negotiations. Learn how smart businesses are adapting and what job candidates want most from employers, according to The Demand for Skilled Talent report from Robert Half. Here’s a sneak peek at the employment trends within creative and marketing:

1. Expect crowded job boards. According to the research, 69% of creative and marketing leaders are hiring for new permanent positions in the first half of 2022. And, 78% plan to increase the number of contract employees in their department.
2. Can’t find design talent? You’re not alone. Ninety-four percent of creative and marketing leaders said it’s challenging to find skilled professionals, with the most challenging area being digital design and production.
3. Candidates are disappearing. Thirty-nine percent of hiring managers said ghosting by job seekers is more common now than it was two years ago. With so many job opportunities available, some candidates aren’t responding to every employer.
4. Creatives are career confident. If they had to look for a new job today, 92% of creative and marketing professionals feel assured their skills are current and relevant. There’s a lot of movement in the market, and many job seekers know they are in the driver’s seat.
5. Remote work can be an important incentive. If their company requires employees to return to the office, 60% of creative and marketing professionals said they’d look for a new job that offers remote work options.

So how do you compete for today’s top creative talent? Learn more trends and tips in The Demand for Skilled Talent report, or contact your local Robert Half office for help hiring talent.

About Robert Half
Robert Half is the world’s first and largest specialized talent solutions firm that connects opportunities at great companies with highly skilled job seekers. Our marketing and creative specialists are ready to support your contract, temporary and permanent hiring or job search needs. Find your next marketing and creative hire or career opportunity at roberthalf.com.