GDUSA March 2023 Newsletter

Home News Blog Magazine

March 2023 Newsletter

We recently introduced a “Designing For Good” feature category as part of our best-of-year GDUSA Design Annual. The idea resonated, with hundreds of evocative entries and a meaningful sponsor in Robert Half talent solutions. Today’s enewsletter references (see below) the first in a series of articles that examine the category winners, their motivations, their creative strategies, their impact, their commitment to social responsibility – and why designers are in a sweet spot to communicate, inspire and persuade.

— Sasha Kaye–Walsh, Website & Social Media Editor

Nesquik: Let’s Get Phygital

NESQUIK has partnered with FutureBrand to deliver a modern brand identity intended to boost brand relevancy and enable growth into new audience segments…

Mauro Porcini: A Feeling of Upward Energy

7UP Brand Identity Promises ‘UPliftment’

7UP® has announced a modern design that adds moments of ‘UPliftment’ and positivity and surprise to the everyday, and that elevates the brand’s international positioning…

Creative and marketing managers report increased hiring plans

Increased hiring plans mean increased competition to bring top designers and creatives on board, and 84% of creative and marketing managers already face challenges finding talent. Explore the latest employment trends shaping today’s job market and how to recruit the most sought-after creative roles in the Demand for Skilled Talent report.

Robert Half is the world’s first and largest specialized talent solutions firm. Find your next marketing and creative hire or career opportunity at roberthalf.com.

Article 1: Designing For Good | The Power of Design

This is the first in a series of six articles that take a deeper look at the winners of the “Designing For Good” feature category in this year’s 59th annual American Graphic Design Awards™ competition.

We asked several of the category winners whether “The experience of working on your winning piece confirmed your belief that graphic design can be a powerful force for good?”

The consensus response: Effective graphic design is a powerful force for good because it is perfectly suited to draw attention and raise awareness of issues and causes; to tell stories, reveal truths, and crystallize the essence of a message or matter; and to inspire or persuade audiences to embrace the value of a cause, idea or action. The importance of design and designers in this process is amplified by our fragmented and cluttered media environment, and by the changing and challenging times in which we live.

US Army Rebrand Reflects Changing Times

For the first time since 2001, the U.S. Army has introduced a new brand, and an accompanying campaign, intended to spotlight opportunities for youth…

Poster House Debuts Major Spring Exhibits

Poster House has opened to the public two main exhibitions ‒ Made in Japan: 20th-Century Poster Art and Black Power to Black People: Branding the Black Panther Party…

Elmwood Supports Financial Literacy

Elmwood has announced its part in creating the visual identity for The Economic Justice Partnership, a new initiative launched at the University of Pennsylvania…

Enter GDUSA’s 23rd Annual Digital Design Awards

WEBSITES | SOCIAL MEDIA | EMAIL MARKETING | UX DESIGN | MORE

We invite you to enter GDUSA’s 2023 American Digital Design Awards™. The contest formerly known as ‘Web Design’ has been expanded in the 23rd year of this competition to better reflect and amplify the power of design to enhance online and interactive experiences – for websites, yes, but also social media, email marketing, digital ads and publications, interactive and interface design, video and animation, 3D and the Metaverse, and more. It’s a great opportunity to be recognized by clients, managers, colleagues and the community for design excellence in the fastest-growing area of design…

Enter Today >

Sasha Kaye-Walsh
Editor, Website & Social Media