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Hybrid Opens Pandora's Box

Hybrid Opens Pandora's Box

San Francisco’s Hybrid Design has done much work for the TED events; its latest project is the the program guide for TED Global 2012. According to firm heads Dora Drimalas and Brian Flynn: “As the world becomes interconnected, the ways we relate and learn about one another (and the rules about what we share) are changing. This was the inspiration for TEDGlobal 2012: Radical Openness. Hybrid leveraged the idea of Pandora's Box, creating a guide balancing the vast potential, danger and uncertainty inherent in the exploration of these new frontiers of openness.”

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