Mohawk
Previous ArticleNext Article

Mall Of America Is The Star

Mall Of America Is The Star

Now twenty years old, the nation’s largest shopping and entertainment center, is thoughtfully using design to convey its wide range of offerings. Mall of America partnered with Duffy & Partners, the high-end Minneapolis design firm, to develop a new image. The creative process recognized the equity found in the star of the original logo, and transformed it into more dynamic star made of vibrant colored ribbons. When animated, the flowing ribbons streak across the screen to create the star shape. These ribbons, also a nod to the ribbons of the retired Mall of America logo, are said to represent the Mall’s constant change - the tagline of the logo is “Always New” - as well as representing the literal act of gift-giving.
SEE MORE >


Warning: include(../../../_adobe_rectangles.php) [function.include]: failed to open stream: No such file or directory in /home/content/12/9195112/html/gdusa/egdusa/2013/0606e/_toprectangle.php on line 19

Warning: include() [function.include]: Failed opening '../../../_adobe_rectangles.php' for inclusion (include_path='.:/usr/local/php5_3/lib/php') in /home/content/12/9195112/html/gdusa/egdusa/2013/0606e/_toprectangle.php on line 19

Warning: include(../../../_adobe_rectangles.php) [function.include]: failed to open stream: No such file or directory in /home/content/12/9195112/html/gdusa/egdusa/2013/0606e/_bottomrectangle.php on line 19

Warning: include() [function.include]: Failed opening '../../../_adobe_rectangles.php' for inclusion (include_path='.:/usr/local/php5_3/lib/php') in /home/content/12/9195112/html/gdusa/egdusa/2013/0606e/_bottomrectangle.php on line 19
SIGN UP FOR OUR FREE NEWSLETTER >
 
                       
4over

DOWNLOAD THE
FREE GDUSA APP

NO THANKS