tracking
Mohawk yupo PRINT 2013 visual-connections AGFA jampaper artisan clearwater Pantone Color Of The Year Organization of Black Designers

GDUSA Newsletter

AUGUST 2013

 
NAME AS DESTINY

Next month we’ll report the results of our annual stock photo survey. For the first time, we probed the impact of camera phones on professional design and your use of imagery. The responses are interesting and varied. Most designers do not believe camera phones have any professional impact. Personal, yes, not professional. Others say that pictures from camera phones are creeping into client projects, especially when low res is adequate or the client is adamant. Still others observe that the iPhone-Instagram-Social Media realm is starting to influence visual styles everywhere. Finally, several guys noted – tongue-in-cheek, I hope – that camera phones make it easier to take and text pictures of their (Anthony) Weiner. As a mayoral candidate in NYC, Mr. Weiner lags; as a generator of black humor and survey responses he is the frontrunner.

— Gordon Kaye, editorial@gdusa.com

    GDUSA-HGDA

 

google-maps-sends-greetings

GOOGLE MAPS SENDS GREETINGS

To publicize Google Maps, the internet search giant has tapped New York-based graphic designer and illustrator Matt Delbridge…SEE MORE >


MILLIONS IMAGINE WORLD W/O HATE

More than one million people around the world have now viewed the Anti-Defamation League’s inspirational video, “Imagine A World Without Hate.” The public service campaign has gone viral via word of mouth and “shares” by a number of luminaries and celebrities, from Ricky Martin to Lena Dunham to Ambassador Susan Rice…VIEW AT >

millions-imagine-world-w/o-hate

millions-imagine-world-w/o-hate

   

 

its-40-love-for-womens-tennis

its-40-love-for-womens-tennis

IT’S 40 LOVE FOR WOMEN’S TENNIS

Founded in 1973, the Women’s Tennis Association is the governing body for women’s professional tennis. To help promote the WTA’s 40th anniversary, Chermayeff & Geismar & Haviv designed an advertising campaign, launching during Wimbledon 2013…SEE MORE >


abc-returns-to-rands-vision

ABC RETURNS TO RAND’S VISION

ABC Television Network is rolling out a new on-air identity. As part of the overall package, Loyalkaspar has refreshed the logo, which was originally created in the early 1960s by Paul Rand…SEE MORE >

 

HALF THE IMAGERY NOW HALF PRICE

iStockphoto, the web’s original resource for royalty-free stock images, media and design elements, has announced better value on more than half of its total library. This long-term pricing change, say iStockphoto officials, reassures time-pressed creatives that they no longer have to shop around for a better deal. Almost half of the iStock library includes unique content that is not available outside of the Getty Images family.
LEARN MORE >

   

half-the-imagery-now-half-price

 

pinwheel-spins-a-tale-of-optimism

PINWHEEL SPINS A TALE OF OPTIMISM

IE Design + Communications recently rebranded Hillsides, a Los Angeles area non-profit that has been providing education, resources and treatment for vulnerable youth and families since 1913…LEARN MORE >


nurturing-the-kangatime-brand

NURTURING THE KANGATIME® BRAND

TFI Envision has developed the branding, tagline, website and introductory sales video for KangaTime®. The client’s website lets users create an online environment to collect, organize and safely store the most important memories…LEARN MORE >


swoosh-highlights-number-one

SWOOSH HIGHLIGHTS NUMBER ONE

Studio Newwork has developed a clean and modern identity, with a bold sans serif typeface, for Dow Jones. A swoosh is integrated into the letters “one” to highlight the company’s premiere position in the publishing world…SEE MORE >

   

 

ferroconcretes-new-pet-project

FERROCONCRETE’S NEW PET PROJECT

Ferroconcrete has crafted a new brand for Reviver Pets, a daily, reusable way to eliminate unwanted odors that cling to pets and their owners. The key to the project, states Yolanda Santosa of the Los Angeles design firm, is an appealing tone-of-voice, positioning the product as a friend who can make life with a pet a little easier and a lot fresher…SEE MORE >


12-years-and-100-million-hours

12 YEARS AND 100 MILLION HOURS

FunctionFox, provider of time and project tracking software for small creative companies, celebrated its 12th anniversary earlier this summer…LEARN MORE >


a-symphony-of-color

A SYMPHONY OF COLOR

Imagine an expression of color, texture, pattern and image projected onto an historic landmark building, all synched to the strains of a classic symphony…LEARN MORE >

 
take-five  

Take Five! Career Tips From The Creative Group

WHACKY WORK WARDROBES

A word of advice for anyone considering wearing pajamas or parachute pants to the office: Don’t. In a survey by our company, eight in 10 executives interviewed said clothing choices affect an employee’s chances of earning a promotion. Following are five outfits managers told us they have heard of or seen someone wear to work (not in observance of Halloween):

1. A Chicken Suit

2. Studs and Motorcycle Gear

3. A See-Through Dress

4. A T-shirt, Tie and Flip-flops

5. A Bathing Suit

The Creative Group specializes in placing a range of highly skilled interactive, design and marketing professionals with a variety of firms. For more information, please visit creativegroup.com. Connect with The Creative Group at facebook.com/thecreativegroup or twitter.com/creativegroup

follow us on Facebook   twitter   linkedin   pinterest   GDUSA on Google+