Green People Spotted
The demand for transparency in marketing and branding is spreading throughout the marketplace. This is an important subtext of our special report coming up in the next GDUSA magazine entitled
“Green People.” As in past years,
we shine the spotlight on design organizations who exemplify the ethic of sustainability. What these firms tell us, each in their own way, about successful green marketing
and branding in 2013 is simple but profound: to build and maintain trust in this challenging climate, you and your client need to say what you mean and mean what you say.
Shown here: the team at Christiansen Creative of Hudson WI.
SEE 2012 GREEN PEOPLE >