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PEOPLETOWATCHDavid Langton + Norman Cherubino

David Langton is responsible for strategic account management and conceptual design for national accounts, including Verizon Wireless, Ernst + Young and Moody's KMV, where he worked with the national office in developing branding standards and themes for industry groups. His pro bono work for The Northern Westchester Shelter was awarded a $10,000 grant from the Sappi Ideas That Matter program that honors design firms that commit their resources to nonprofit programs that support communities. Langton's article, "Creating a Healthy Wellness Program" was recently published in World-at-Work's magazine Workspan. He was featured in the Designer's Survival Manual from How Books. Langton spoke at the NAVA variable annuity communications seminar in Washington and has made frequent presentations about corporate identity design, employee benefits launches and integrated Web and printing solutions. Langton is the former design manager of corporate communications for Home Life Insurance Company and is a graduate of the Rhode Island School of Design where he earned a BFA in graphic design.

Norman Cherubino As Creative Director, Norman Cherubino is responsible for overall design quality and excellence. His award-winning work for Credit Suisse Asset Management includes designing and managing the production of hundreds of monthly and quarterly communications programs. For Pfizer, the world's largest drug company, Cherubino directed the national launch of the "Healthy Pfizer" initiative, which was presented to more than 80,000 employees and dependents. The program included over 75 original illustrations presented in brochures, banners, websites, exhibition signage, video presentations and colleague kits with branded drawstring bags, bottled water and nutrition bars. Cherubino's accounts include Tyco, Unilever and Siemens. His logo design for BIBs (Better Infant Beginnings), a prenatal care program, was featured in Print magazine's Regional Design Annual and was included in Print's Best Logos book. Cherubino is a graduate of the Rhode Island School of Design with a BFA in graphic design.

In this economic downturn, name one thing you have done to weather the tough times.
DL: Marketing, Marketing, Marketing!
NC: Budgeting, Budgeting, Budgeting!

If you weren't a designer, what would you be?
DL: Record Producer
NC: Vintage Toy Dealer

What's the one thing ALWAYS in your bag that you never leave home without?
NC: Aspirin
DL: Altoid Mints

If you could spend 15 minutes talking to any person, living or dead, who would it be and why?
NC: Houdini, how did he do those tricks?
DL: Malcolm Gladwell (living) Groucho Marx (never dies), both challenge the status quo with insights.

If you could work for anyone, a client or on a project, what would it be?
DL: I would like to have Jim Keller, our design director, redo the signage for the national highway system so we'd know where to go without GPS - especially in New Jersey.
NC: I'd like to be on vacation while that project is going on.

ONE THING I CAN'T LIVE WITHOUT IS
DL: My wife & kids.
NC: Besides my family, I would say eBay

STAR SIGN
NC: Brooke Shields
DL: Texaco

READING
DL: The Wall Street Journal
NC: Page Six

FAVORITE TV SHOWS
NC: Survivor
DL: Mad Men

FAVORITE MOVIES
DL: North by Northwest
NC: West Side Story

FAVORITE MUSIC, BAND, SONG
NC: I have all Broadway tunes on my computer. When I turn 50 I want my party at the piano bar Marie Crisis.
DL: Anything by Elvis Costello

STRENGTH & WEAKNESS AS A DESIGNER
DL: Farsighted
NC: Nearsighted

NEW YEARS' RESOLUTIONS
DL: Excel in the wisdom of knowing what to overlook
NC: Don't worry, be happy

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