Annual Color Forecast SPONSORED BY PANTONE
Color is among the most powerful ways for creative professionals to communicate on behalf of their clients. At stake is nothing less than the success of products, services, ideas and causes. This year, say our forecasters, designers are experimenting with colors that have more heat: Tangerine Tango, for example, is Pantone’s Color of the Year. Color forecasting sounds safe and easy, but there are big stakes in being right – or wrong. So be warned: do not try this at home.