50th Anniversary Print Survey
how much of your work involves print design?
We all know that print is no longer the superstar of the design business. And the sexy projects we all hear about tend to involve motion or social media. But what the casual observer may not know is that print remains crucial to how most working designers make a living. Indeed, 93% of GDUSA readers still work in print as part of their mix and spent three-quarters of their time doing so. Online design is a strong second place, as one would expect, but third place is taken by the print-related areas of p-o-p and package design. Other key statistics follow, all of which suggest high levels of interest, activity and responsibility around print design and production.