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kim kiser

Kim Kiser

CREATIVE DIRECTOR, DIMENSIONAL FUND ADVISORS
AUSTIN TX

After 17 years in New York, Kim relocated to Austin TX in the fall of 2012 to join Dimensional Fund Advisors as their creative director. At Dimensional, a privately owned asset management firm with more than $300 billion in assets worldwide, Kim oversees a 30-person creative studio made up of editorial, design, interactive, and presentations teams. Before moving to Texas, she spent nearly 10 years at Morgan Stanley, where she served as vice president and global creative director, managing the brand and overseeing print, web, and animation design produced in the firm’s New York, London, and Tokyo studios. Prior to Morgan Stanley, Kim worked on the agency side as an art director for the arts, biotech, finance, and publishing industries. After earning a bachelor’s degree in journalism from the University of Texas at Austin, Kim started her career crafting television, radio, and print ads. She earned a master’s in communications design from Pratt Institute in New York City, where she taught Psychology of Visual Perception in the graduate communications design department for eight years. She is on the board of InSource, an organization dedicated to leaders of inhouse creative teams.

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THOUGHTS ON THE
STATE OF GRAPHIC DESIGN

In the next few years, I see more companies building their own inhouse teams. The cost savings and brand expertise are undeniable. Becoming fully invested in a company’s growth and success offers a rewarding dynamic you only get as an insider. Agencies will have some competition wooing design candidates. Jeans-wearing aside, there is great opportunity inhouse. I am also excited about blurring the lines between editorial and design; between design and interactive; and between strategy and project management. Breaking down silos to spur collaboration across creative teams leads to great work.

Favorite Color?
PMS 3145

Favorite Typeface?
Neutraface (if only I could find a project to use it in)

Favorite App?
Any map app (I have to drive now on streets that aren’t numbered)

Favorite TV Show?
The X-Files (yes, I’m dating myself)

Favorite Book?
Anything by Kurt Vonnegut

Favorite Movie?
True Romance, Donnie Darko, Blade Runner

Favorite Bands?
Yo La Tengo

Favorite Fine Artist?
Ray and Charles Eames

Favorite Gadget?
The closest wine/beer opener

Bookmarked Website?
dictionary.com, fab.com, in-source.org

Talent You Wish You Possessed?
Sleeping through the night

Greatest Strength As A Designer
I’m a perfectionist, so I obsess over the details

Greatest Weakness As A Designer
I’m a perfectionist, so I lament over the details

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