Stoli Vodka has launched a new global advertising campaign, “Loud and Clear,” developed by creative global agency FF New York. Taking a 360-approach – incorporating television, digital, social and print – the campaign unleashes Stoli’s unapologetic message that whatever drives you, make it bold, make it last, make it loud and clear.
Shot in Ukraine, each creative spot showcases real people celebrating their unique identities; each features work from award-winning artists like composers Hans Zimmer and Lorne Balfe, photographer Rankin, graphic artist Tyrsa and director Rachel Morrison.
“Our new advertising campaign truly captures the boldness and clarity of Stoli,” said Hugues Pietrini, Global CEO of The Stoli Group. “We are proud of our brand identity and values and want our fans to feel the same.”