Less Is More In Pantone Fashion Palette

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Pantone Color Institute Releases Autumn/Winter 2020/2021 Fashion Color Report

Published by the Pantone Color Institute, the new report features ten standout colors, as well as current takes on the four classic neutrals that can be expected to appear on the runway as fashion designers introduce their autumn/winter collections. The colors, according to Pantone, feature desirable seasonal classics imbued with personality – colors whose timelessness and versatility convey a level of functionality. The colors reflect a changing mindset of today’s consumer, who prioritizes value and longevity over color choices that are here today and gone tomorrow. “Offering a rich narrative, the color palette for Autumn/Winter 2020/2021 highlights our desire for versatile, timeless color. Reflecting a ‘less is more’ mindset that is becoming increasingly important to consumers prioritizing value and functionality, our color palette is stripped of excess,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute.

About the Autumn/Winter 2020/2021 NYFW Color Palette:

Colorful favorites coupled with seasonal core shades come together to create a palette of fresh color classics.

  • PANTONE 16-1350 Amberglow: A radiant autumnal orange, Amberglow promotes self-confidence and creative self-expression.
  • PANTONE 19-1662 Samba: A voluptuous sultry red, Samba introduces an upbeat energy.
  • PANTONE 16-1328 Sandstone: Tied to nature, earthy Sandstone speaks of the rustic outdoors.
  • PANTONE 19-4052 Classic Blue: A boundless blue hue, Classic Blue is evocative of the vast and infinite evening sky opening us up to a world of possibilities.
  • PANTONE 13-0648 Green Sheen: Optimistically rebellious, Green Sheen is a bold acidic yellow-green shade that will always stand out.
  • PANTONE 16-1511 Rose Tan: A gentle dusky pink, Rose Tan imparts a sense of composure.
  • PANTONE 18-5338 Ultramarine Green: Ultramarine Green, a deep cooling blue-green, exudes self-assurance and poise.
  • PANTONE 19-1337 Fired Brick: Strong and sturdy, Fired Brick adds gravitas.
  • PANTONE 14-1220 Peach Nougat: Nurturing Peach Nougat embraces with its inviting warmth.
  • PANTONE 19-2428 Magenta Purple: A hypnotic purple shade, Magenta Purple intrigues and mesmerizes. 19-2428_MAGENTAPURPLE

About the Autumn/Winter 2020/2021 Classics: 

This season’s core hues are equally comfortable as singular color statements or as the foundation for a rich color narrative.

  • PANTONE 12-0713 Almond Oil: Tasteful Almond Oil is a smooth and subtle off-white shade.
  • PANTONE 19-3940 Blue Depths: Blue Depths implies an air of mystery and the unknown.
  • PANTONE 16-3916 Sleet: Highlighting our desire for longevity, Sleet is a timeless gray that is dependable, solid and everlasting
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  • PANTONE 19-0622 Military Olive: Military Olive is a strong and stalwart foundational green tone.

Additionally, during New York Fashion Week, Pantone partner Artechouse will open its 2020 NYC season with Submerge, an immersive exploration featuring Pantone’s Color of the Year (and NYFW Fashion Color Trend report selection), Classic Blue. The multi-sensory installation is an extension of the experience developed for the Pantone Color of the Year 2020 reveal event in December 2019.

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To support the Pantone Fashion Color Trend Report for Autumn/Winter 2020/2021 for NY and London, Pantone has partnered with Adobe Stock to curate a collection of images that reflect the palette of 10 top fashion colors as well as 4 core shades. Click here to view the Adobe Stock x Pantone Color Trend Report Gallery.

About the Pantone Color Institute

The Pantone Color Institute is the business unit within Pantone that highlights the top seasonal runway colors, selects the Pantone Color of the Year, forecasts global color trends, and advises companies on color for product and brand visual identity. Through seasonal trend forecasts, color psychology, and color consulting, the Pantone Color Institute partners with global brands to effectively leverage the power, psychology, and emotion of color in their design strategy.