Marketing and Publishing Guru Seth Godin To Keynote At PRINT 18

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World-renowned entrepreneur and best-selling author Seth Godin will be the keynote speaker at PRINT® 18, The Association for Print Technologies’ signature event for the graphic communications industry set for Chicago IL September 30 – October 2. PRINT® is an annual conference and exhibition event that hosts the largest gathering of printing services providers in North America. The Learning Experience at PRINT 18 will kick-off on Sunday, September 30 with Godin’s keynote speech and book signing for his best-selling book, What to Do When It’s Your Turn (and It’s Always Your Turn).

Godin will look back (briefly) on a century of marketing, industrialism and print, and paint a picture for how we can each make a dent in the future with the work we do. Godin promises the PRINT 18 audience will leave with actionable takeaways that can shape their personal and professional lives into the future. “If I could put it all in a memo, I would,” he says. “But bullet points just don’t work. If you are in the room, I will be able to help you think differently.”

Godin is the author of 18 books that have been bestsellers around the world and have been translated into more than 35 languages. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything. His most popular books include Linchpin, Tribes, The Dip and Purple Cow. In addition to his writing and speaking, Godin founded both Yoyodyne and Squidoo. His blog (which you can find by typing “seth” into Google) is one of the most popular in the world. In May 2018, he will be inducted into the Marketing Hall of Fame.

The Association for Print Technologies (formerly known as NPES), is a purpose-driven organization dedicated to supporting the entire commercial printing value chain. The organization believes in helping members maximize alignment with their value chain partners to be more effective and competitive. APTech’s signature event — PRINT®— answers the call by bringing the boldest and brightest innovators, influencers, and newest technology together to create connections that showcase and advance the industry.

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