Paul Stechmesser

ptw16-paul-stechmesser

CREATIVE LEAD, DESIGN, COCA-COLA STUDIOS THE COCA-COLA COMPANIES, ATLANTA GA

Paul Stechmesser is a visual communicator with 15 years experience in global brand strategy and development, creative direction, strategic design and motion graphics for marketing and advertising. He is currently the Creative Lead for design at Coca-Cola Studios, within The Coca-Cola Company. Prior to refreshing the world at Coca-Cola, Paul earned his BFA in Graphic Design from The University of Tennessee and later worked for a small, now-defunct design shop. From there, he spent several years working for the Lockheed Martin Aeronautics Company. He earned his MFA in Graphic Design from the Savannah College of Art and Design and lives in Atlanta GA with his wife and two children. Outside of design, he loves college football, golf, tennis, and bicycling.

WHERE OR HOW DO YOU FIND INSPIRATION FOR YOUR DESIGN WORK?
I’ve always felt like I’ve been surrounded by extremely smart people. I just try to keep up with them!

HOW DOES WHERE YOU WERE BORN, GREW UP OR LIVE NOW AFFECT YOUR DESIGN SENSIBILITY OR STYLE?
I was born and raised in Centerville OH, and currently live in Atlanta GA. I think there’s a profound elegance and sophistication to southern style and design that you’re hard pressed to find anywhere else. I hope it rubs off on me.

FAVORITE COLOR?
Blue

FAVORITE TYPEFACE?
Vitesse

FAVORITE TV SHOW?
Silicon Valley

FAVORITE BOOKS?
Creativity, Inc., by Ed Catmull, What If?
by Randall Munroe

FAVORITE Movie?
The Big Lebowski

FAVORITE MUSICIANS OR BANDS?
Anything that reminds me of the beach

FAVORITE SOCIAL MEDIA?
Instagram

FAVORITE Fine Artist?
Dr. Seuss

GREATEST STRENGTH/WEAKNESS AS A DESIGNER?
Talent

TALENT YOU WISHED YOU POSSESSED?
I wish I could play a musical instrument really, really well, and I wish I was a mathematical genius.

ADVICE TO A YOUNG DESIGNER JUST STARTING OUT?
Wear your passion on your sleeve

IF NOT A DESIGNER, WHAT WOULD YOU BE?
Something that would put me outdoors

A MANTRA OR SAYING YOU LIVE BY?
Try to out-serve each other

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