Switch of Dallas TX and Oklahoma City OK has recalibrated the Lone Star Beer brand to honor the company’s extensive history but look to their future as well.
Tag: brand
Spaeth Hill Launches Apollo At The Park Logo
To commemorate the 50th anniversary of the moon landing, the Smithsonian’s National Air and Space Museum launched an ‘Apollo At the Park’ campaign and enlisted Spaeth Hill to design the logo and branded package.
Expanded Monotype Services Help Brands Better Express Themselves
Monotype has expanded its professional services offerings from the Monotype Studio to better help brands define, design and express their voices through type.
Compadre Bolsters Creativity With Doss and Saulitis
Creative marketing agency Compadre bolsters its creative team with the additions of Curtis Doss and Mika Saulitis.
Volkswagen Engineers Atonement Into New Branding
Volkswagen is addressing its emissions reporting scandal and introducing a “Drive Bigger” branding that looks to a positive and sustainable car-making future.
SRG Refreshes ‘Jamba’ and Redesigns Stores
Jamba Juice has a new look and logo thanks to SRG. Starting this summer, new Jamba locations will utilize the new design vision while existing store locations will be remodeled over time.
‘Glowing Glowing Gone’ Climate Challenge
Adobe Stock is partnering with the Pantone Color Institute and nonprofit organization The Ocean Agency on a campaign called Glowing Glowing Gone to raise awareness and support necessary to save coral reefs.
Must Data Science Brands Be Boring?
Stitzlein Studio developed a warm and human brand identity for Cloudera, a rising data analytics firm, in an industry known for unemotional marketing.
Frank Collective Names and Brands New PopCorners Offerings
Frank Collective recently completed a comprehensive branding effort for “Flex” and “Flourish,” two new additions to the PopCorners line of air-popped snacks.
Trillion Energizes Birch Family Services
Trillion developed a clear brand strategy, identity and refreshed website for Birch Family Services, a non-profit that serves those with autism and developmental disabilities
Bud Light Toasts World Pride Month
In celebration of World Pride month, Bud Light is releasing rainbow-colored aluminum bottles.
Major Revision of ‘Brand Identity Essentials’ Released
This second edition of the massively popular original book features hundreds of new images and content.
Handsome Designs Campus Safety App
bthere campus safety app, designed by Handsome, collaborates with It’s On Us to push back against sexual assault on campuses.
COE Designs Collateral While Print Guidelines Evolve
Flexibility and intuitive thinking were key to Coe Designs collateral for Skaggs Graduate School, part of Scripps Research.
Fat Tire Repositioned As Colorado Outdoor Lifestyle Brand
A complete brand world was developed to support the new rebrand including apparel, outdoor lifestyle utilitarian goods, tap handles, truck wraps, on/off premise collateral and more.
VIVA GLAM Social/Charitable Campaign
M∙A∙C Cosmetics celebrates 25 years since the brand started its fight against HIV and AIDS with the launch of the iconic VIVA GLAM Lipstick.
Ueno Brands The ‘Untourist’ Travel App
Travel app Dorsia is the newest brand, website, and app to come out of creative agency Ueno’s design laboratories. The logo is tragically hip.
Is Your Brand Meeting The Modern Consumer’s Needs? Find Out.
Over the past several years, there has been a seismic change in how brands and customers interact. Monotype has developed a brief quiz that can help you assess your brand’s health.