Pentagram has created a brand identity system for Waze, the navigation app that helps drivers work together to beat traffic. The identity updates the familiar Wazer symbol, introduces a set of new mood emojis, and streamlines the platform’s signature use of illustration.
Elmwood New York studio worked with Tecate to modernize its brand identity to help the beloved Mexican beer become a lifestyle brand whose appeal extends to the younger urban consumer.
Thinkso reimagines the story of Instinet and the fintech revolution in the form of a graphic novel. The result is a visually rich, premium case-bound book that doesn’t just talk about innovation but also demonstrates it.
New branding and packaging for the iconic product that helped send rockets into space by New-York based branding agency JAM.
CNN host and politcal commentator Van Jones is the keynote speaker at The One Club’s Global ‘Where Are All The Black People’ Diversity Conference taking place September 22-24.
BRIDGADE helps bat conservationists disrupt the status quo and gain consumer trust with new branding that is unabashedly science-forward and features fearless conservationists in the field.
Experience design firm HUSH strengthens its team by naming Daniel Perlin as their new Director of Strategy.
GDUSA Publisher Gordon Kaye on our 57th anniversary American Inhouse Design Awards edition, which features a showcase of winners of the original and premier competition for inhouse design departments.
In this mercurial moment, how are designers pivoting to meet the changing world head-on? Neenah explores that question in Rethink Everything, an editorial promotion designed by Design Army, that tells the stories of six creative pioneers taking on the challenge.
Award-winning creative Danny Robinson is named Chief Client Officer, a new post at The Martin Agency, which is intended to bridge the gap between the creative and account departments.
Thad Kubis is lauded as a professional and passionately driven educator at City Tech, whose career includes hands-on experience in advertising agencies, the creative community, print production, and the ever-changing world of new and emerging media.
What does a business forecast look like when most of your clients are closed or working part-time? Creative director and business leader David Langton suggests it’s time to listen to improv comedians who do this all the time.
For graphic designers, adding 3D work to the portfolio is quickly becoming standard practice. And it’s being made possible with innovative technology, such as AI and machine learning, along with more familiar workflows.
Gretel collaborates with sports new company The Athletic to develop fresh positioning and a new visual strategy, as well as a campaign that celebrates its commitment to smart long-form sports content.
The acquisition of Enlisted Design by Pattern creates a partnership that brings all-new design capabilities to further help Pattern’s drive to become a premier platform for global e-commerce.
ShouldIVote.us is a colorful and easily navigable website, created by Rule29, that helps visitors by explaining how to register, why your vote matters, and why it is important to encourage family and friends to vote as well.
Carma Labs is releasing a newly designed Carmex Cold Sore Treatment with brand and package design by The Goldstein Group that features new architecture and green solutions.
This fall, Princeton Architectural Press publishes a behind-the-scenes account of Paula Scher’s relationship with The Public Theater, including hundreds of her iconic posters.
Y&L channels the pickleball addiction in a new digital campaign, ‘Go Again,’ a rallying cry for players to keep swinging, keep playing, and keep getting better.
Poster House, the nation’s only museum dedicated to the global history of posters, has recently reopened.
Under the AIGA Unidos umbrella, and throughout Hispanic Heritage Month, Latinx and Hispanic Creatives are sharing their culture, contributions and best practices to move design forward.
Chermayeff & Geismar & Haviv have designed the logo for Corus International, the new parent brand for Lutheran World Relief and IMA World Health.
Kindeu, a paid early childhood development app, tapped independent agency Burns Group to help differentiate themselves in a sea of free parenting resources and to rebrand their entire identity.
Team Creatif USA bring ingenuity when updating the Laughing Cow brand’s visual story by bringing new life to the iconic cow design.
In new research, The Sleep Judge gathered information from over 1,000 people and had them describe the content, emotions, and colors of their dreams and nightmares. And two graphic designers brought the results to life.
Molson Coors Brewing Company has released Vyne, a hop infused sparkling water which brings to life the complex flavors of hops, with innovative branding by BrandOpus.
London agency & SMITH has unveiled branding and package design for Kib, a new herbal tea range launched by East African specialty food company.
In advance of the launch of IRIS’ Flow Headphones, Trollback+Company delivered a brand foundation, logo and visual identity to help the audio brand standout in a sea of corporate audio and 3D sound technologies.
Thoughts on working with Jim Erickson, unflappable, patient and humorous, and one of America’s leading photographers.
Created by an award-winning design team, Kolluda is a range of packaging solutions developed specifically for CBD and nutraceutical products.
This annual competition takes the big picture of health and wellness: traditional medicine and healthcare, healthy lifestyles, corporate and public health initiatives.
Carsation becomes Skedaddle with rebranding from The Gate NY. Graphics support the value proposition of fast-turnaround, online used-car sales.
For this summer’s launch of the Mars Rover, NASA asked Tobias van Schneider to design a symbol capturing the energy and legacy of space travel. The logomark appears on both the rover and on the 191-foot tall rocket ship.
Brand work for sustainable vertical farm Forward Greens includes packaging that breaks the rules of the produce aisle.
Champ, a new line of DTC condoms and lubricants tasked creative agency Madwell with developing their brand strategy and brand identity. The national “Come Prepared” brand launch campaign will run over the next 12 months.
By setting aside old-fashioned design tropes, campaigns can create authentic connections to 2020 voters. Political design is evolving to better represent diverse voices of candidates and communicate with citizens seeking change.
AIGA campaigns seek to increase voter engagement and commemorate the 100th anniversary of voting rights for women.
Noise 13 gives legendary landscape architects RHAA a rebrand with a nod to inspired spaces, including structural custom typography with geometric cuts and rules and earthy hues.
Creatives are more motivated than ever to work at an organization that values its staff. Here are thoughts from The Creative Group’s Diane Domeyer on building an attractive workplace culture.
The Coalition for NYC Hospitality & Tourism Recovery has unveiled a roadmap to help sectors rally from the economic shutdown caused by COVID-19. These efforts include a revitalization campaign designed by Aruliden.
