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Tag: Graphic Design Magazine

FATTY15

Phenomenon Branding Tackles Fatty Stigma

Package Design USA (PDUSA) January 15, 2021 Ilana Greenberg

Fatty15, a health supplement, was named to prompt conversation about the importance of healthy fat as part of an expansive branding program by Los Angeles agency, Phenomenon.

PANTONE HEROSHOT

Pantone Reveals Color(s) of the Year

Fresh January 13, 2021January 13, 2021 Ilana Greenberg

Pantone reveals Color of the Year 2021: Ultimate Gray and Illuminating, two independent colors that come together to convey a message of strength and hopefulness that is both enduring and uplifting.

CASTELLODELPOGGIO

Denomination Rebrand Signals Sweet Success

Package Design USA (PDUSA) January 10, 2021January 19, 2021 Ilana Greenberg

In the face of an increasing number of challenger brands, Castello del Poggio needed to shore up its position as a market leader. To achieve this, Denomination has brought all things Italian back to the fore.

GRACEHEADER

Five Things To Think About When Updating Your Logo

Blog December 22, 2020December 29, 2020 Ilana Greenberg

Veteran Creative Director Theo Fels of Feisty Brown on when it may be time for your logo to experience a refresh.

GORDONKAYEHEADER

Gordon Kaye: Thoughts On Our 57th Design Annual

events December 22, 2020December 25, 2020 Ilana Greenberg

As we try to cope with pandemics, politics and protests, our 57th Design Annual suggests that out of the crucible we can expect an even more influential graphic design profession to emerge.

AAU_DEC_VID_FEAT01

Students Bring SF Murals To Life

Fresh, News December 9, 2020December 9, 2020 Gordon Kaye

Academy of Art University is committed to giving back to the people and communities of San Francisco, including colorful murals created by students and alumni for all to enjoy. This video captures the spirit and underscores why the City by the Bay inspires aspiring artists.

LANOBLESSEFEATURE

Bringing Nobility To Wine Labels

Package Design USA (PDUSA), Top Stories November 30, 2020December 7, 2020 Ilana Greenberg

The Loire Valley region wine category is awash with old-fashioned brand and packaging identities; brand owner Fourth Wave approached Denomination to disrupt things with more attitude and less chateaux.

GLASER

Cooper Union Remembers Milton Glaser

Fresh November 21, 2020November 21, 2020 Ilana Greenberg

‘Remembering Milton Glaser, Class of 1951’ celebrates the work of legendary graphic designer and Cooper Union alumnus. The exhibition runs through January 15 in the 4th Avenue colonnade of The Cooper Union’s Foundation Building.

HAPPYEGGFEATURE

The Martin Agency Hatches Happy Mindset

Fresh, Top Stories November 20, 2020November 20, 2020 Ilana Greenberg

Happy Egg Co. has rolled out its first work with The Martin Agency and illustrator Tom Brolga, setting the tone for a significant reposition of the fastest growing egg brand.

DRUMMONDHEAD

Drummond: Meeting The Needs Of An Evolving Design Student Population

Blog November 10, 2020November 10, 2020 Ilana Greenberg

Gordon Drummond spoke recently with GDUSA about the objectives of the online Sessions College BFA in Graphic Design program, about his background as an educator, and about trends he sees in design today.

FRIENDSHIPFEATURE

TGG Restage Loves The Dove

Package Design USA (PDUSA) November 1, 2020November 21, 2020 Ilana Greenberg

TGG’s brand restage for Friendship Dairies encompasses the entire franchise and focuses on the connection to family dairy farms and its ethos of love and friendship.

GORDONKAYEHEADER

Gordon Kaye: We Keep Getting Back Up

Blog November 1, 2020November 15, 2020 Ilana Greenberg

The participants in GDUSA’s Socially Responsible Designers editorial feature – an annual look at creative and thought leaders who are designing for good – choose to see a silver lining to the annus horribilis that is 2020.

RESP20_GUSGRANGER

2020 Responsible Designers to Watch

Features, Fresh, Responsible Design October 31, 2020November 1, 2020 Gordon Kaye

Exclusively sponsored by Domtar, GDUSA presents it annual selection of leading creatives who exemplify the ‘designing for good’ movement.

BIRKENB

Pandemic Leads To Journey of Gratitude

People, Top Stories October 15, 2020November 10, 2020 Ilana Greenberg

JinJa Birkenbeuel, CEO, Birk Creative, came up with an idea to help small businesses survive during the pandemic that includes giving them a marketing tool subsidized by her agency.

AAUH

Academy of Art Offers Free Online October Workshops

Fresh October 15, 2020November 1, 2020 Ilana Greenberg

Academy of Art University is offering a wide selection of art and design online workshops and webinars in October. These online workshops are offered free as part of the University’s innovative response to the pandemic.

HOUSTONWHITEFEATURE

Community Leader To Fashion Brand

Fresh October 10, 2020October 19, 2020 Ilana Greenberg

10 Thousand Design recently completed a new brand identity system for the up-and-coming Houston White fashion apparel brand. The brand is tied to entrepreneur, designer and Minneapolis community leader Houston White who strives to create a more equitable world.

VCFAMFA

Design For Equity and Resilience

Fresh February 18, 2020February 19, 2020 Ilana Greenberg

Vermont College of Fine Arts is ‘The MFA That Graphic Designers Deserve’ according to design justice advocate and VCFA guest designer Jessica Bellamy.

STW2020_FEAT03_HIUMAN_NG

2020 GDUSA Students to Watch

Students to Watch 2020, Top Stories February 14, 2020February 18, 2020 Gordon Kaye

Our annual Students To Watch feature has become a tradition that resonates and renews: the students get recognized and the professional creative community gets refreshed.

JAMIE1

Cannabeauty: It’s Not A Trend, It’s A Movement

Package Design USA (PDUSA) February 12, 2020February 13, 2020 Ilana Greenberg

The CBD skincare market is at its infancy, but the growth potential for brands is undeniable. As an established partner in the packaging market, Neenah can help create solutions.

TRUECAR1

Pentagram Empowers Car Buyers

Fresh February 8, 2020February 8, 2020 Ilana Greenberg

Pentagram’s Michael Gericke and team collaborated with TrueCar on a brand identity that makes the experience of shopping for a car more uplifting and less stressful.

HUSTLE1

Sub-Brand Hustles Way To Top

Package Design USA (PDUSA) January 20, 2020January 28, 2020 Ilana Greenberg

Jones Knowles Ritchie has designed the identity and packaging for Hustle, a new energy drink approved by the likes of Drake and Billie Eilish.

AGEISM

San Francisco Eyes Anti-Ageism

Fresh, News January 5, 2020February 18, 2020 Ilana Greenberg

San Francisco’s Most Likely To agency has created one of the nation’s largest anti-ageism campaign.

EASTERN

Eastern Airlines Maps Return

Fresh January 5, 2020January 27, 2020 Ilana Greenberg

Eastern Airlines returns to the marketplace with a fresh brand by creative agency Mechanica and brand strategy boutique Playbook Studio.

USSPACEFORCE

Space Force Launches Logo (Controversy)

Fresh January 5, 2020February 5, 2020 Ilana Greenberg

The U.S. Space Force, officially the sixth branch of the military after a Congressional vote, has revealed its official logo.

BICLEADER

Elmwood Brands Unisex Razor

Package Design USA (PDUSA) January 4, 2020February 26, 2020 Ilana Greenberg

BIC Made for YOU is a unisex razor with positioning, naming, branding and package design by Elmwood New York. Made for YOU is an Amazon exclusive.

WANG

McDonald’s With A Side of Luxury

Package Design USA (PDUSA) January 4, 2020January 27, 2020 Ilana Greenberg

McDonald’s teamed with fashion designer Alexander Wang to launch the ultimate picnic basket in China via an Alibaba marketing event. It sold out in seconds.

MAGAZINE

Substantial Rebrand Reflects Digital Optimism

Fresh December 1, 2019December 6, 2019 Ilana Greenberg

Substantial embraces digital optimism in studio rebrand.

DIWALIF

Diwali Traditions Inspire Butterfly Cannon

Package Design USA (PDUSA) November 4, 2019November 4, 2019 Ilana Greenberg

Butterfly Cannon has designed a culturally relevant Diwali Festival gift package for Johnnie Walker Gold Label Reserve.

HEMP1

Neenah Packaging Adds Hemp Fiber Papers

Package Design USA (PDUSA) October 28, 2019October 30, 2019 Ilana Greenberg

Neenah Packaging has introduced new hemp fiber papers, a new color, and new finishes into its recently expanded line of Neenah Folding Board papers.

GREEN19-FRANCES-YLLANA

2019 Responsible Designers to Watch

Features, Responsible Design, Top Stories October 25, 2019October 28, 2019 Gordon Kaye

Exclusively sponsored by Domtar, GDUSA presents it annual selection of leading creatives who exemplify the ‘designing for good’ movement.

GRAPHIC DESIGN USA MAGAZINE

4OVER - Keep the Light Shining
YUPO - Thanks and Happy New Year!
The ADC Annual Awards
Berthold
Type Directors Club
Academy of Art University
The One Show
Verso - Brilliantly Brighter
Sessions College BFA in Graphic Design
Artisan
Syracuse University
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