DesignStudio unveils its rebrand for leading games company, China’s Tencent Games, that it hopes will spark moments of happiness and imagination.
Tag: Graphic Design USA
Giving Bristol Myers Squibb A Hand
Siegel+Gale creates a corporate brand for Bristol Myers Squibb that emphasizes compassionate care and putting patients first.
Academy of Art Students Tackle Suburu Challenge
Academy of Art University students from a variety of design and advertising departments were challenged to reimagine the Subaru car for 2030.
K-Y and Design Bridge Put Females First
Design Bridge New York and K-Y have announced new branding and packaging that champion female sexual empowerment and equality in the bedroom.
Chen Resurrects Soul Of Natural Beauty Brand
Chen Design Associates uses minimal illustration to express natural beauty company Alaffia’s personality through brand identity and packaging.
2020 GDUSA Top Graphic Design Schools
The 2020 list of GDUSA’s favorite programs and institutions that prepare students to work in professional graphic design; it’s a mix of objective, subjective and our own decades of being in the fray.
Die-Cut Teardrop Strengthens Label System
O Street helps Denver Distillery reflect the value of handcrafting in their brand with a new logo, typeface, illustrations and a teardrop logo.
The Creative Pack Gives Ferrante A Vintage Look
Ferrante Wine partners with The Creative Pack to design a new look for two premium wine varietals, inspired by their Italian heritage.
Alexander Isley’s New Identity Is For The Birds
Alexander Isley develops a bold, simple and distinctive look for Ripley Waterfowl Conservancy, keeping in mind “the world has enough engraving of birds in circles.”
How Design Live: A Design Conference Unlike Any Other
HOW Design Live’s 2020 conference in early May brings together the brightest minds from top brands; use promo code GDUSA10 for a big discount.
Sweet Spot For Skittles Sub Brand
Mars Wrigley partners with Straight Forward Design on Skittles first-ever sub brand and finds balance between new and familiar.
4 Reasons Why Graphic Design Is So Important In Business
Why is graphic design important to businesses? Here are four reasons.
Mohawk and Crane Collaboration Comes To Life
Mohawk Fine Papers has released an expanded and refreshed line of Crane Pure Cotton Papers which are represented in a new swatchbook.
Drone Logo Shows What’s (Im)possible
Chermayeff & Geismar & Haviv has designed a logo for a drone maker startup named Impossible Aerospace.
Largest Paper Fashion Show Set For Denver
The One Club for Creativity Denver’s 16th Annual Paper Fashion Show, which features extravagant fashions and ensembles made by local designers, is set for April 30.
Moving Brands Attends To Eventbrite Graphics
Eventbrite asked Moving Brands to help develop a brand that would reinforce the impact of its upcoming sale of public shares.
How To Take A Photo For An Online Store
Here are some rules for taking photos for online shops, stores and e-commerce as well as an affordable source for retouching.
Turnover Turmoil: 7 Benefits To Help Retain Top Performers
In today’s tight job market, it can be difficult to hold on to your top talent; here are 7 benefits and perks that can add to your retention strategy.
Rishi Tea Refreshes Brand With Compelling Packaging
Rishi Tea, with help from Studio MPLS and Neenah, has refreshed its brand identity and packaging.
Design For Equity and Resilience
Vermont College of Fine Arts is ‘The MFA That Graphic Designers Deserve’ according to design justice advocate and VCFA guest designer Jessica Bellamy.
Josh Kelly: Stop Making Websites That Party Like It’s 1999
The point of a website is to make it easy and rewarding for people to engage with your brand, not to wow them with innovation for innovation’s sake.
FutureBrand Comes Clean For Cookie Dough Line
FutureBrand has developed branding and packaging for Sweet Loren’s that focuses on delicious cookies made from clean ingredients.
The One Club Partners With Spotify For Portfolio Night
The One Club for Creativity has announced a partnership with Spotify to serve as exclusive sponsor of the club’s 2020 Portfolio Night All-Stars program.
Gordon Kaye: Thoughts On Our 57th Annual People To Watch Feature
Editor and Publisher Gordon Kaye with thoughts on our 2020 People To Watch feature. This column – The Best Way To Predict The Future Is To Create It – was originally published in our Jan/Feb 2020 print edition. GK
B&T Captures Geek Culture For SYFY Wire
Block&Tackle rebrand for SYFY WIRE, an editorial brand for fans of sci-fi, fantasy and horror, taps into comics and fan-made aesthetics.
2020 People To Watch: Nakita Pope
GDUSA’s 57th annual People To Watch special feature is now at the printer. While we wait patiently for the presses and bindery to work their magic … we are previewing our selections … here is Nakita M. Pope of Branding Chicks.
Shutterstock Celebrates Oscars With Reimagined Movie Posters
Shutterstock has launched its eighth annual Oscar Pop! poster series to celebrate the best picture nominees in the 92nd Academy Awards.
Joe Bosack Tames CC Tiger Logo
The Colorado College Athletic Department has a simpler and more flexible tiger logo for its array of teams and facilities.
2020 People To Watch: Carlos Caicedo
GDUSA’s 57th annual People To Watch special feature is now at the printer. While we wait patiently for the presses and bindery to work their magic … we’ll preview our selections … beginning with GAF Creative Director Carlos Caicedo.
Stock vs Custom: When Does It Make Sense To Pay For Photography?
Custom imagery or stock imagery? It’s an age-old question. This post will help you determine which makes better sense for your business needs.
BBB’s Bennie Johnson Heads AIGA
AIGA has named a new Executive Director: Bennie F. Johnson. He comes over from the Better Business Bureau. The search process was led by the Board of Directors and executive search firm Nonprofit HR.
Metsä Board Makes The ‘A List’ Again
Metsä Board retains position on CDP ‘A List’ for leading effort against climate change for fourth consecutive year
Rick Valicenti’s Thirst Closes Shop
Thirst has closed but founder Rick Valicenti has plans while partners John Pobojewski and Bud Rodecker find continuity in new firm
Thinkso Branding Distinguishes Choate Businesses
After redesigning Choate’s law firm website, Thinkso turned its attention to rebranding their investment advisory and to developing a new website for it.
Haberman Plants Logo For Natural Food Retailers
Haberman’s goal for rebranding INFRA was to make it clear, at a glance, that the organization serves as a connector, resource and leader for natural foods retailers.
COLLINS Helps Target Reach Tweens
COLLINS developed imaginative cross-category branding and colorful package design for Target that appeals to tween girls under the More Than Magic umbrella.
San Francisco Eyes Anti-Ageism
San Francisco’s Most Likely To agency has created one of the nation’s largest anti-ageism campaign.
Kearney Rebrand Features Crowdsourced Imagery
Kearney engaged Siegel+Gale to help it develop a rebrand that emphasizes its people-oriented approach to consulting.
Bespoke Book For Bryn Mawr Business
Warkulwiz Design Associates has published a bespoke book spotlighting the rich history of a Bryn Mawr PA jeweler at the behest of a leading Philadelphia-area philanthropist.
Eastern Airlines Maps Return
Eastern Airlines returns to the marketplace with a fresh brand by creative agency Mechanica and brand strategy boutique Playbook Studio.