Ideas that Kick helps BILT stand out from other mens grooming products with a richer color palette and pairing products with exotic locations.
In honor of Women’s History Month, Cutwater has created a second iteration of Brawny’s #strenthhasnogender campaign as well as new package design that supports the message.
FutureBrand refreshes the Activia brand and package design starting with a new brand icon and a beam of light.
Ross Youngs founded Univenture in 1988 alongside the invention of his Safety-sleeve® disc packaging design
KIND asked Chase Design Group to position its new snack bars by leveraging cues from the juicing category.
Pavement, the San Francisco creative and design studio, developed the packaging for Cooper’s Classic, a whisky named for author James Fenimore Cooper.
Chase Design Group has developed the identity and packaging for Mike’s Hot Honey, a chili-infused honey that seeks mass distribution.
Pearlfisher New York redesigns Godiva’s family of chocolate bars with a chocolate drizzle as the central image.
Perspective: Branding redesigns packaging for Cheez Doodles to focus on intense flavors and expanded products, including New York Mets Cheez Doodle Baseballs.
Haugaard Creative is the design firm behind Quaker Instant Oatmeal’s Bring Your Best Bowl promotion which now involves urging consumers to taste and vote for their favorite.
Brandimage has design the packaging for a new perfume for men, Van Cleef & Arples in New York, in the art deco tradition.
Graphic design firm Wink has developed the packaging for a new fall scent from candle and gift fragrance studio Thyme.
Hornall Anderson’s redesign of Progresso pays homage to the heartiness, wholesomeness and health-consciousness of the brand’s product line.
Ideas that Kick recently partnered with Born Free dog food to show how surrounding a brand in design can elevate a business’ outlook.
FormNation, formerly Studio Jan Habraken, developed a fashion-forward look for haircare brand Uberliss.
Haberman has helped brand and package Waterhill Naturals & Organics with an emphasis on the company’s rich neighborhood legacy.
Colorful illustrations tell the story of Dogfish Head innovation, ingredients and craft brewing culture.
To help high-end Universal Audio resonate with consumers in big box stores, CBA created used ultra-realistic photography to communicate a brand message that words could not.
Kids II relaunches its signature brands with a collaboration between Joe Duffy and the inhouse creative design team led by Adam Bain.
Most mapping apps take you the shortest route but Oglivy’s and Sanpelligrino’s Delightways app takes you in more delightful and delicious directions.
Senior graphic designer at Brown-Forman Kate Stites talks about the process of designing gift boxes for premium brands and her new work for Chambord.
Alfred Lamb was rum maker of choice for the British Navy and the Davis design firm keeps his six-sided bottle sailing.
Sagmeister & Walsh’s new graphic language of spheres and circles gives Appy Fizz a ballsy brand image.