PepsiCo has refreshed the 2 Liter bottle design across the entire portfolio. The company says that the decision reflects design-led thinking and best practices centered on an improved consumer experience.
Chase Design Group has undertaken a bold and contemporary graphic redesign of Morton Salt’s entire portfolio of retail products with the familiar Morton Salt Girl still at the center.
Terri Goldstein and The Goldstein Group redesigned the packaging for PROCure, focusing on the unique natural additives in the first aid products.
The Atlantic has unveiled the cover for its December 2019 issue signaling the magazine’s first substantial redesign since 2008. Most notable: the name is now a simple “A”.
Jan Šabach honors the works of his father Petr Šabach (1951–2017), a well-known Czech writer, with a series of colorful, optimistic, and dynamic book covers.
Switch of Dallas TX and Oklahoma City OK has recalibrated the Lone Star Beer brand to honor the company’s extensive history but look to their future as well.
BrandOpus has reestablished Cracker Barrel Cheese as a premium offering within the category with new branding and packaging.
Detroit-based Quicken Loans worked with Lippincott on a redesign for their Rocket Mortgage product and its affiliates.
Langton Creative Group (LCG), a digital design and branding firm based in New York City, has a new brand and website celebrating Progress by Design.