Siegel+Gale has created a visual identity for online cosmetics retailer Birchbox that appeas to “The Beauty Majority” where beauty is fun rather than an obsession.
Tag: Siegel+Gale
X Marks The Spot For New IT Giant’s Logo
Siegel+Gale creates a new logo for $25 billion IT services provider DXC Technology. The logo uses the “X” to indicate the transformative nature of the client.
Siegel+Gale Marks The Spot For Location Tech Firm
GroundTruth, which specializes in location technology, has rebranded including a new name and new visual identity developed by Siegel+Gale.
Create Like An Artist But Think Like A Strategist
Anne Swan of Siegel+Gale on why logos must serve a larger business function.
Blue Apron Orders Wine With Dinner
Siegel + Gale helps Blue Apron add wine to its offerings with a new package design and an identity system tweak.
Kevin Grady
Kevin Grady recently joined Siegel+Gale as Global Head of Content and Design and is interested in how simplicity can be achieved through exercising focus and conviction in the practice of design.