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Creative Comment: What AI Can and Cannot Do

In this piece, ‘AI vs. Agency,’ a branding thought leader explores what AI can — and cannot — do for a brand. Rachel Teoh argues that AI’s greatest risk to brands isn’t poor design, it’s convergent design.

Enter Our Annual GDUSA Package Awards

This 63rd anniversary competition celebrates the power of package design to tell the story, advance the brand, amplify the experience, make and reinforce the sale — forge a connection at the moment of truth. Food + beverages, wine + spirits, beauty + health, home + garden, toys + games, pets + petcare, CBD + cannabis, luxury + sustainability, and many more categories. Entry Deadline: June 26. Packaging Showcase: September 15.

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CHECK OUT OUR LATEST COMPETITION

Enter Our Annual GDUSA Package Awards

This 63rd anniversary competition celebrates the power of package design to tell the story, advance the brand, amplify the experience, make and reinforce the sale — forge a connection at the moment of truth. Food + beverages, wine + spirits, beauty + health, home + garden, toys + games, pets + petcare, CBD + cannabis, luxury + sustainability, and many more categories. Entry Deadline: June 26. Packaging Showcase: September 15.

ENTER NOW
RACHELLOLOFEATURE
Creative Comment: What AI Can and Cannot Do
In this piece, ‘AI vs. Agency,’ a branding thought leader explores what AI can — and cannot — do for...
modern-presentation-folder-design
Think of Presentation Folder Design As Information Packaging
Like all effective packaging, a strategically designed presentation folder gives loose materials coherence,...
APDA202FEATURE
Enter Our Annual GDUSA Package Awards
This 63rd anniversary competition celebrates the power of package design to tell the story, advance the...

From Our Archive

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Inspiration of the Day

Accompany Fashions Campaign For Vestiaire Collective

Vestiaire Collective, a leading global platform for ‘pre-loved’ luxury fashion, is launching an ad campaign that leans on its French heritage as part of an expansion strategy in the U.S. The agency is Accompany Creative.

Voice of Design

Andy Baron

TURNER DUCKWORTH, NEW YORK NY, SAN FRANCISCO CA, LONDON NY

Highlights by Industry

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CHECK OUT OUR LATEST COMPETITION

Enter Our Annual GDUSA Package Awards

This 63rd anniversary competition celebrates the power of package design to tell the story, advance the brand, amplify the experience, make and reinforce the sale — forge a connection at the moment of truth. Food + beverages, wine + spirits, beauty + health, home + garden, toys + games, pets + petcare, CBD + cannabis, luxury + sustainability, and many more categories. Entry Deadline: June 26. Packaging Showcase: September 15.

ENTER NOW

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Business

RACHELLOLOFEATURE
Creative Comment: What AI Can and Cannot Do
In this piece, ‘AI vs. Agency,’ a branding thought leader explores what...

Designers' Resources

modern-presentation-folder-design
Think of Presentation Folder Design As Information Packaging
Like all effective packaging, a strategically designed presentation folder...

Ideas

unity loop hero
Gensler’s Unity Loop Will Remain After World Cup Ends
The pathway will be a permanent civic asset, not infrastructure that disappears...

Opportunities

APDA202FEATURE
Enter Our Annual GDUSA Package Awards
This 63rd anniversary competition celebrates the power of package design...
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Enter the GDUSA Package Design Awards

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