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Creative Comment | AI: We Have Been Here Before

Kate Watts, CEO of Fifty Thousand Feet, says that “we’ve been here before.” She makes the heartfelt argument that technology is captivating — once it was the internet, now it is AI — but it only can only succeed “when it begins with the lived experience of another human being.”

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Our 26th annual competition takes the big picture of health and wellness: from traditional medicine and healthcare and related industries; to healthy lifestyles, fitness, nutrition and self-care; to public and community health initiatives; and all points in between.

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FINERFeature
Creative Comment: What 3 Taco Brands Teach
Jonathan Finer, Associate Managing Partner, Conran Design Group, argues that “You Can’t Localize Authenticity.” It’s...
WattsFeature
Creative Comment | AI: We Have Been Here Before
Kate Watts, CEO of Fifty Thousand Feet, says that “we’ve been here before.” She makes the heartfelt argument...
APPLENEWFEATURE
Apple First Inductee In Brand Hall Of Fame
Apple is the first inductee in The One Club’s newly established Brand Hall of Fame. A black-tie induction...

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Inspiration of the Day

Publicis Takes Café Bustelo Nationwide

A new national campaign for Café Bustelo from Publicis Groupe boasts bold, minimalist illustration-style visuals, with a retro poster feel and a nod to brand authenticity.

Voice of Design

Sarah E. Rutherford

Sarah E. Rutherford is an Associate Professor of Design at Cleveland State University.

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Enter GDUSA’s 26th Health+Wellness Awards

Our 26th annual competition takes the big picture of health and wellness: from traditional medicine and healthcare and related industries; to healthy lifestyles, fitness, nutrition and self-care; to public and community health initiatives; and all points in between.

ENTER NOW

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AUGUST 2026

Direct from Designers:

How has AI changed your day-to-day work?

Your words, your ideas, your solutions. We are inviting our community to chime in on an issue impacting designers. We’ll be curating responses and adding it as an article the following month.

Business

100 milestones in modern design
A Vivid Journey Through Design History
In ‘100 Milestones in Modern Design’, Daniella Ohad traces 100 pivotal...

Designers' Resources

100 milestones in modern design
A Vivid Journey Through Design History
In ‘100 Milestones in Modern Design’, Daniella Ohad traces 100 pivotal...

Ideas

boston opera ooh
Boston Lyric Opera Gets Dramatic New Look
A new identity by Colossus draws parallels between opera and contemporary...

Opportunities

PROFORMAFEATURE
Proforma Annual Service Project Empowers Young Mothers
“Living Grace Homes’ mission closely aligns with the values of the Proforma...
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