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Category: Blog

Sales Guys Bragging About New Cars …

Blog February 2, 2021February 2, 2021 Ilana Greenberg

DJ Haddad, graphic designer and successful entrepreneur two-times over, recounts the story about what motivated him to start his own agency.

Shutterstock Trends: Individuality, Imperfection, Authenticity, Escapism

Blog January 22, 2021January 25, 2021 Ilana Greenberg

Shutterstock has released the 10th anniversary edition of its annual Creative Trends Report, highlighting both global and local trends that will impact creative expression and ingenuity in 2021.

Design Firm Brings Mobile Office To Remote Workers

All Posts January 7, 2021February 1, 2021 Ilana Greenberg

Design Agency CEO DJ Haddad of Haddad & Partners has taken an unorthodox approach to navigating through the pandemic, bringing a mobile office to the 70+ employees working at home.

Five Things To Think About When Updating Your Logo

Blog December 22, 2020December 29, 2020 Ilana Greenberg

Veteran Creative Director Theo Fels of Feisty Brown on when it may be time for your logo to experience a refresh.

T’was The Month Before Christmas

Blog, Top Stories December 4, 2020December 18, 2020 Ilana Greenberg

Extension to December 31 for a free demo and deep discounts on FunctionFox Systems’ industry leading time tracking and project management software for creative professionals.

Designing For The Human Era

Blog November 23, 2020November 23, 2020 Ilana Greenberg

Brendan Murphy posits that while direct-to-consumer brands have given us a slew of both personal and personable names, the shift from the institutional to the human era has also given rise to much more human brand logos and brand expressions.

Drummond: Meeting The Needs Of An Evolving Design Student Population

Blog November 10, 2020November 10, 2020 Ilana Greenberg

Gordon Drummond spoke recently with GDUSA about the objectives of the online Sessions College BFA in Graphic Design program, about his background as an educator, and about trends he sees in design today.

Gordon Kaye: We Keep Getting Back Up

Blog November 1, 2020November 15, 2020 Ilana Greenberg

The participants in GDUSA’s Socially Responsible Designers editorial feature – an annual look at creative and thought leaders who are designing for good – choose to see a silver lining to the annus horribilis that is 2020.

Spotlight on Women in Communications

Blog October 30, 2020 Gordon Kaye

Women In Communications (WIC) is a professional organization at Syracuse University affiliated with the S.I. Newhouse School of Public Communications.

Annie Yang: Branding For Me, By Me

Blog, Top Stories October 20, 2020November 11, 2020 Ilana Greenberg

Annie Yang of Conran Design Group says that young audiences want a real connection with a brand, one that has ‘an authentic integration into our lives.’

Designers Resilient In Adversity

Blog, Fresh October 1, 2020November 20, 2020 Gordon Kaye

A GDUSA reader poll sponsored by Verso Corporation, papermakers extraordinaire, reveals a surprisingly positive can-do attitude among graphic designers in the face of adversity.

Gordon Kaye: What GDUSA’s 2020 Inhouse Awards Showcase Tells Us

Blog September 13, 2020September 13, 2020 Ilana Greenberg

GDUSA Publisher Gordon Kaye on our 57th anniversary American Inhouse Design Awards edition, which features a showcase of winners of the original and premier competition for inhouse design departments.

David Langton: Lessons From The Improv

Blog September 11, 2020September 11, 2020 Ilana Greenberg

What does a business forecast look like when most of your clients are closed or working part-time? Creative director and business leader David Langton suggests it’s time to listen to improv comedians who do this all the time.

Snapshots Of A Friendship: Working With Jim Erickson

Blog August 22, 2020August 22, 2020 Ilana Greenberg

Thoughts on working with Jim Erickson, unflappable, patient and humorous, and one of America’s leading photographers.

Politicians Wake Up To Power of Design

Blog August 12, 2020 Ilana Greenberg

By setting aside old-fashioned design tropes, campaigns can create authentic connections to 2020 voters. Political design is evolving to better represent diverse voices of candidates and communicate with citizens seeking change.

Gordon Kaye On GDUSA’s Pandemic Poll

Blog July 16, 2020July 17, 2020 Ilana Greenberg

In the face of uncertainty and adversity, designers are proving adaptable and ingenious — and hopeful.

Elle Morris On Branding and Race

Blog, Top Stories July 10, 2020July 20, 2020 Ilana Greenberg

Elle Morris, CEO of Snapdragon, a women-owned, minority-owned brand design consultancy, says design and designers must lead in the fight against systemic racism. Enlightened branding can help.

Covidesign Spotlight: Design-Forward CDC Safety Signage

Blog July 10, 2020July 27, 2020 Ilana Greenberg

When the pandemic hit, the founders of Indiewalls felt compelled to rethink how to facilitate their network of artists’ work. So they launched Indiesigns – an e-commerce shop for COVID-19 signage with a design-forward aesthetic.

How To Protect Your Small Business Investment

Blog July 3, 2020February 25, 2021 Ilana Greenberg

The world of insurance is changing quickly, and the digital revolution is helping insurance companies offer tailored plans for any specific business need.

What Exactly Is Branding?

Blog July 2, 2020July 3, 2020 Ilana Greenberg

HFZ did not develop its brand because of its creative name. Instead, HFZ built its brand by developing a reputation for financial acumen, consistently delivering value, and contributing to the urban development of NYC.

Reimagining Design Education

Blog July 1, 2020July 16, 2020 Ilana Greenberg

Duke Greenhill of Savannah College of Art & Design on how the institution is redefining virtual learning and its students are reimagining design during the global pandemic.

Thoughts On Branding In A Pandemic

All Posts, Blog, Top Stories June 18, 2020July 16, 2020 Ilana Greenberg

Though it may seem difficult, this pandemic may be the right time to establish or pivot to re-establish a distinctive position in a potential customer’s mind.

Rick Caballo: Technology Can Be A Gift…And A Curse

Blog June 10, 2020June 30, 2020 Ilana Greenberg

While technology has streamlined the design process, co-founder of Dead Horse Branding, Rick Caballo, believes that overdependence on technology leads to inauthentic solutions.

Print Equals Human

All Posts June 10, 2020June 10, 2020 Ilana Greenberg

Kevin Kernan of GDLOFT on the power of print, especially now, to cut through the digital clutter and appeal to the senses. People, he writes, want their humanity back.

New York Will Prevail: Powerful Storytelling From The Epicenter

Blog May 22, 2020May 22, 2020 Ilana Greenberg

Audra Nebolini of the New York office of brand strategy and design consultancy CBX on the power of storytelling and it’s meaning for marketing and brands going forward.

Jim Erickson Video Stories Are Timely and Profound

Blog May 16, 2020May 16, 2020 Ilana Greenberg

Jim Erickson’s video of Ellen, a favorite subject, exemplifies how his imagery fits the moment for a campaign during the global pandemic.

Staying Creative While Staying In Place

Blog, Top Stories May 8, 2020May 16, 2020 Ilana Greenberg

Joe Violante of CBX on how to stay creative – and reconnect with your creative joy – during the coronavirus shelter-in-place.

6 Ways To Generate More People To Your Instagram

Blog May 4, 2020May 4, 2020 Ilana Greenberg

Six tips and several tools for increasing your Instagram followers.

Thomas Hull: The Value of Riffing

Blog, Hiring & Career Tips April 24, 2020May 21, 2020 Ilana Greenberg

Legendary designer Thomas Hull, of Rigsby Hull and a professor at SCAD, on the need to pivot, jam or riff in these times of unpredictability.

Gordon Kaye On The Pandemic Pause

Blog, Top Stories April 9, 2020April 16, 2020 Ilana Greenberg

A first cut on how graphic designers are dealing with the coronavirus crisis in real time. Send your thoughts and experiences for publication to editorial@gdusa.com

Craig Black: Surviving The Coronavirus Crisis

Blog April 8, 2020April 14, 2020 Ilana Greenberg

Graphic designer Craig Black on the keys to business survival and mental well-being during the coronavirus crisis.

TerDawn DeBoe: My Son, My Client

Blog, Top Stories April 7, 2020April 16, 2020 Ilana Greenberg

Graphic designer TerDawn DeBoe executed a project for her son and re-learned some valuable lessons.

Erin Kishoni: More Opportunities Than Ever

Blog April 6, 2020April 7, 2020 Ilana Greenberg

Erin Kishoni, a young award-winning graphic designer, shares thoughts about her education and the future of the profession.

4 Reasons Why Graphic Design Is So Important In Business

Blog March 3, 2020 Ilana Greenberg

Why is graphic design important to businesses? Here are four reasons.

Josh Kelly: Stop Making Websites That Party Like It’s 1999

Blog February 18, 2020 Ilana Greenberg

The point of a website is to make it easy and rewarding for people to engage with your brand, not to wow them with innovation for innovation’s sake.

Gordon Kaye: The Best Way To Predict The Future…

Blog February 10, 2020February 5, 2021 Ilana Greenberg

Editor and Publisher Gordon Kaye with thoughts on our 2020 People To Watch feature. This column – The Best Way To Predict The Future Is To Create It – was originally published in our Jan/Feb 2020 print edition. GK

Shutterstock Celebrates Oscars With Reimagined Movie Posters

All Posts, Blog February 5, 2020February 24, 2020 Ilana Greenberg

Shutterstock has launched its eighth annual Oscar Pop! poster series to celebrate the best picture nominees in the 92nd Academy Awards.

Stock vs Custom: When Does It Make Sense To Pay For Photography?

Blog January 29, 2020January 29, 2020 Ilana Greenberg

Custom imagery or stock imagery? It’s an age-old question. This post will help you determine which makes better sense for your business needs.

Retro Tops Shutterstock Creative Trends

Blog January 23, 2020January 23, 2020 Ilana Greenberg

Shutterstock has released its 2020 Creative Trends report, a compilation of standout ideas and concepts that the company believes will influence creative direction and design aesthetics in 2020.

In Memorium: Graphics Innovator Jack Summerford

All Posts, Blog January 15, 2020January 15, 2020 Ilana Greenberg

Jack H. Summerford passed away in Fort Worth TX at the age of 76. He was respected as a graphic design innovator.

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