Job optimism among marketing and creative professionals is high,
and more than one-third are looking for new opportunities, according
to a recent survey from talent solutions firm Robert Half.* So what
steps can you take now to retain your top creative minds? Here are five
insights to help creative managers understand why their employees
may be leaving:
- 51% of marketing and creative professionals feel their
career has stalled. Feeling stuck can lead to a strong
desire for change. Check in with employees about their career goals
and job satisfaction to make sure you’re offering what they want.
- 69% are confident they could find a new job quickly if
they were to lose theirs. Job seekers have the advantage in
today’s hiring environment. Companies are struggling to hire
skilled candidates, and job seekers often receive multiple offers.
- 90% are confident their skills are current and
relevant. Creatives know their talents are in-demand. Are
you putting your employees’ skills to best use by offering
challenging, engaging work?
- 36% plan to look for a new job in the next six
months. And those that are will likely seek a salary
boost and full-time, remote-only opportunities in their next role.
- 76% would leave a company whose values don’t
align with their own. Professionals are placing increased
emphasis on purpose in their work and how they contribute to their
company’s overall mission.
What can creative managers do to keep top talent around? Get 14 effective employee retention strategies on the Robert Half blog.
About Robert Half
Know The Creative Group, your source for specialized marketing
and creative talent solutions and job opportunities? Then you
already know Robert Half, The Creative Group’s parent brand.
When you see communications or content from the primary Robert
Half brand, know that they’re from the same marketing and
creative experts you’re familiar with, ready as ever to support
your contract, temporary and permanent hiring or job search needs.
Find your next creative hire or career opportunity at roberthalf.com.
* Source: Robert Half survey of approximately 70 marketing and creative professionals in the U.S.