GDUSA January 2022 Newsletter
Enter the Package Design Awards Today!
January 2022 Newsletter
If you keep up with the ‘People’ section of, you know that major graphic arts institutions are making it a priority to recruit leaders who both represent and elevate the design work of traditionally marginalized communities. And selecting candidates — e.g., RISD president Crystal Williams, KCAI head Ruki Neuhold-Ravikumar, TDC managing director Ksenya Samarskaya, LA Times deputy design director Jessica de Jesus – with a proven commitment to diversity and inclusion. It is a potentially game-changing shift in an already eventful 2022. We look forward to seeing more.
— Sasha Kaye–Walsh, Website & Social Media Editor
A Hat With Personality
INSP Wrangles New Logo
General entertainment network INSP, a leader in Western and Western adjacent programming, has reimagined its logo to reflect the evolution of the brand. “It was high time,” says Dale Ardizzone, COO for INSP…
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Boost Your Brand with CSB   YUPO - Snowproof
All Is Pretty
LOVE Shares Warhol’s Beauty Philosophy
The concept, visual identity, and packaging for a striking limited-edition collaboration between skincare brand SK-II and The Andy Warhol Foundation has been created by Manchester, England creative firm LOVE…
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USC Roski School   4Over - Outsource and Grow
Williams: Art & Design Narrates Who We Can Become
Crystal Williams Named RISD President
Rhode Island School of Design’s (RISD) Board of Trustees have named Crystal Williams as the institution’s 18th president effective April 1, 2022. Currently at Boston University, Williams was selected after an international search…
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OneShow - 2022   Robert Half
Extending the Job Offer:
5 Ways to Stand Out From the Competition

TakeFive by RobertHalfIn-demand creative professionals often have their choice of opportunities to consider when looking for a new job. In this competitive hiring market, what will it take to convince a candidate to accept your job offer? The recruiting professionals at Robert Half have five recommendations for how to make your job offer stand apart from the competition:

  1. Set an appropriate salary range. Creative managers should consider the industry, local market, and the role’s required skills and experience when establishing a salary range. Resources like the 2022 Salary Guide from Robert Half can help you find a number to start with.
  2. Know the candidate’s motivations. In your initial discussions, ask candidates what they really want from their next career move and whether they are engaged in other interviews. If so, how far along are they in the process? What’s their targeted salary?
  3. Be transparent about job offer details. Take care to explain what candidates can expect in the job offer, including health plans, time-off policies and perks. This can help you avoid surprises and delays if a candidate has questions or has to reevaluate the offer.
  4. Extend the job offer with enthusiasm. Our recruiters tell us one of the best parts of their job is delivering good news. Demonstrate that you are genuinely excited to invite a candidate to join your team, and make sure to convey the news by phone or video first.
  5. Set up new hires for success. Once a start date is set, stay in close touch with your new hire. Other firms may still be reaching out to them for open opportunities. Check in with them briefly, send a welcome package and encourage team members to reach out with congratulations.

Want more tips from our creative and marketing recruiters? Contact your local Robert Half office or visit our blog for help hiring talent today.

About Robert Half
Robert Half is the world’s first and largest specialized talent solutions firm that connects opportunities at great companies with highly skilled job seekers. Our marketing and creative specialists are ready to support your contract, temporary and permanent hiring or job search needs. Find your next marketing and creative hire or career opportunity at

Art Directors Club   Full Sail Stories
Ruki Neuhold-Ravikumar To Head KCAI
Ruki Neuhold-Ravikumar To Head KCAI
Ruki Neuhold-Ravikumar, Acting Director of the Cooper Hewitt, Smithsonian Design Museum was named the 25th President of Kansas City Art Institute (KCAI) and will begin her term July 1, 2022…
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Type Directors Club   Artisan
Jessica de Jesus Initiates At LA Times
Jessica de Jesus Initiates At LA Times
The Los Angeles Times has named Jessica de Jesus deputy design director of initiatives. In her new role, she’ll continue to oversee Image with a heavy focus on brand building as well as manage emerging projects&…
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Sessions College   Paper Matters
2021 GDUSA Annual Awards Showcase
2021 GDUSA Annual Awards Showcase
Sponsored by Verso Corporation
We present our 2021 showcase – roughly 700 projects from a wave of more than 11,000 entries ‒ that reflects the many ways in which graphic design shapes business, society, culture and causes…
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New Talent Preview   Verso
Ksenya Samarskaya Is TDC Managing Director
Ksenya Samarskaya Is TDC Managing Director
The venerable Type Directors Club has appointed designer, strategist, and educator Ksenya Samarskaya to serve as the first managing director in the club’s venerable 75-year history…
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Enter Our 59th GDUSA Package Design Awards
Enter Our 59th GDUSA Package Design Awards
Our 59th anniversary GDUSA American Package Design Awards™ is the fastest growing of our five national competitions and the reason is simple but profound: Marketers and retailers are challenged as never before to convey their message and promote their brand. Package design — along with point-of-purchase and retail graphics — is increasingly the difference maker…
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Sasha Kaye-Walsh  
Sasha Kaye-Walsh
Editor, Website & Social Media
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