GDUSA December 2022 Newsletter
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Running Ahead for Fifty Years - Domtar
 
 
December 2022 Newsletter
There's no denying that a lot of stuff went down in 2022 – inflation, invasion, polarization, the monkeypox outbreak, etc. But despite, or maybe because of, the chaos and confusion, effective design is in greater demand than ever. At GDUSA, we have spent the last 12 months do our best to support, inform, and inspire by celebrating career milestones, sharing advice from thought-leaders, highlighting successful and interesting work. (My 10 personal favorite stories are here.) We remain committed to more of the same in 2023, our 60th year, and thank you for letting us be a small part of this special community. Happy Holidays.
 
— Sasha Kaye–Walsh, Website & Social Media Editor
 
 
Pantone Color of Year: Viva Magenta
Pantone Color of Year: Viva Magenta
Pantone’s Color of the Year: Audacious, witty and inclusive of all, PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same rebellious spirit…
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Your Brand Starts At Your Packaging   The Idea Shop
 
Audi Flattens Logo
Audi Flattens Logo
German auto manufacturer Audi has unveiled a flat, simplified version of its distinctive four-ringed logo, making it the latest in a line of car brands to simplify their logos…
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Berthold   There are some places you don't want brand recognition
 
Annual Package Design Awards
Our Annual Package Design Awards Is Now Open
Our 60th anniversary GDUSA American Package Design Awards™ continues to be the fastest growing of our national competitions and the reason is simple but profound: Marketers and retailers are challenged as never before to convey their message and promote their brand. Package design ‒ along with point-of-purchase and retail graphics ‒ is increasingly the difference maker. This annual program celebrates attractive graphics, of course, but more importantly the power of effective design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.
 
New: The Neenah Gold Award!
New this year: the Neenah Gold Award for the best use of paper in a packaging project. Selected by Neenah’s in-house creative team, the winner will be prominently featured on the Idea Shop and have the opportunity to collaborate with Neenah on a national promotion.
Enter Today! >
 
Academy of Art University - Get Started   Artisan
 
Romano and Treacy Talk Type At Museum of Print
Romano and Treacy Talk Type At Museum of Print
A meeting between icons in modern print, type and graphics – Frank Romano and Joe Treacy – prompted Mr. Treacy to share an historic showdown between Adobe and Xerox…
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Sessions College   Billerud
 
CF Napa Celebrates 50 Years Of Clos Du Val
CF Napa Celebrates 50 Years Of Clos Du Val
Following the successful redesign of their portfolio of wines, Clos du Val re-engaged CF Napa to create a new celebratory offering – their 50th Anniversary Blanc de Noirs…
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Robert Half Salary Guide   USC Roski
 
NAIL Develops Local Identity For Rhode Island Soccer Team
NAIL’s Identity For Rhode Island Soccer Team
Nail Communications has created the club identity for Rhode Island’s new USL soccer team, Rhode Island FC (RIFC), including team crest/shield, name, colors, and branding…
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2022 New Talent Preview   Domtar - 50 Years
 
Commanding Presence For Veterans Cut Bourbon
Commanding Presence For Veterans Cut Bourbon
As part of GDUSA’s Idea Shop series, Veterans Cut is a Limited Release Bourbon crafted as one of Eight Oaks Farm Distillery’s many efforts to give back to their community. This particular release was done to support Northwestern Lehigh Veterans Memorial in Lehigh County, Pennsylvania
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Sasha Kaye-Walsh  
 
Sasha Kaye-Walsh
Editor, Website & Social Media
 
 
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