GDUSA’s 60th Annual Print + Paper Survey

Print Design Survey, Print Design Survey 2023 May 9, 2023May 9, 2023 Gordon Kaye
Please take a moment to fill out our brief 2023 print design survey, a tradition that began in 1963. Results will be featured in June in print and online. Questions 8-10 ask for a comment – you can answer anonymously OR we would love to quote you if you include your name and company within the response. Thank you!
1. Which of the following media have you designed for in the past year? (Multiple Answers Permitted)
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2. Do you specify, recommend, approve or buy paper as part of your job?
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3. Do you specify, recommend, approve or buy printing as part of your job?
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4. What percentage of your projects involve print whole or in part?


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5. What kinds of print projects have you worked on in the past year? (Multiple Answers Permitted)
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6. Going forward, do you expect to be doing more or less print design than in the recent past?
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7. Cradle to grave, is it your sense that print communications are more or less sustainable than digital/online communications?
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8. Is print still important in your professional work or personal life? Do print and paper’s traditional strengths (touch, permanence, credibility etc.) still matter?


9. In your experience, are there particular types of clients, content and consumers where print is an especially effective solution? Or where print is especially irrelevant?


10. As this is our 60th anniversary, history is on our mind. Do you have a favorite all-time print project, e.g, print ad or poster or logo or magazine design or album cover or book cover or direct mail piece or package design? You can just list any here or, if you’d like, select one and describe.


About Gordon Kaye