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The nation’s most popular news source for graphic design business, ideas, and opportunities.
The nation’s most popular news source for graphic design business, ideas, and opportunities.
The nation’s most popular news source for graphic design business, ideas, and opportunities.
The nation’s most popular news source for graphic design business, ideas, and opportunities.
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Students To Watch
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EDDIE GONZALEZ-LUGO
Eddie is a senior completing his BFA in Advertising at Kean University. He’s drawn to work that blends storytelling, clarity, and emotion, and his style leans toward bold ideas expressed through clean, minimalist visuals. While he’s especially passionate about design’s role in health communication—making complex information accessible and easy to understand—his interests extend across brand and experiential design as well. His experience spans digital design, branding, experiential marketing, and nonprofit collaboration. From shaping brand identities to developing creative for large-scale campaigns, Eddie enjoys crafting work that connects with audiences in meaningful ways. He has partnered with clients ranging from arts and culture organizations to major brands such as Visa for the upcoming Super Bowl, further strengthening his appreciation for design that lives both strategically and experientially. Eddie is the recipient of a 2024 GDUSA Award in the Design for Good category for Rethinking Your Narrative, a project that reflects his belief that design can shift perception and inspire change. As a 2025 MAIP Alum, he looks forward to continuing to grow within the fields of graphic design and advertising.
My interest in graphic design was sparked by my love for art, art history, and creative problem-solving.
I’m inspired by Modernist principles, especially the Bauhaus movement and Swiss Typography.
One project I’m particularly proud of is a disease-state education campaign I contributed to during my summer internship. It was especially meaningful because I used design to translate complex health information into clear, accessible communication that supported patient understanding.
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