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SALVADOR GUTIERREZ

USC ROSKI SCHOOL OF ART AND DESIGN

Salvador Gutierrez, also known as Sal, is an interdisciplinary Latino artist and designer born and raised in Los Angeles. During his time at Los Angeles Trade Technical College, he explored various design disciplines, including fashion, signage, and branding. Recognizing the intersections among these fields, Sal pursued a BA in Art with an emphasis in graphic design and visual communications at Cal State Los Angeles. He is now attending the USC Roski School of Art and Design, where he is working toward an MFA in Design. Currently, Sal is expanding his work to include sustainable, community-based, and social design practices. His future goals include working with mission-driven organizations dedicated to social and environmental justice, establishing an interdisciplinary studio, and becoming a design educator.

What first sparked your interest in graphic design?

One of the first graphic designs that sparked my interest was Shepard Fairey’s Obama Hope poster. It was the first time I came to realize the influence a graphic can have on society.

Who are your biggest creative influences?

My biggest creative influences are Corita Kent, Neri Oxman, Ronald Rael, my professors (too many to name), and my Mexican-American culture.

Tell us about a design project you’re most proud of. What made it special?

A recent design project I am most proud of is a proposal to redesign an exceptional courtyard that supports USC’s art, design, and architecture communities, fosters creative interaction, and promotes sustainability and University engagement. What made this project special was the opportunity to work across disciplines and to consider historical preservation, sustainability, landscape, furniture, lighting, programming, and wayfinding.

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