Beachside Restaurant Graphics Brings The Outside In

Continuing their relationship with Miami’s Carillon Hotel & Wellness Resort, branding and interactive agency IdeaWork Studios has recently completed the naming, brand identity, and web presence for the property’s new restaurant The Strand Bar & Grill. The space has undergone a complete renovation to create an inviting, open beachside dining destination.



Inspiration for the design came from the “steps-from-the-sand” location, naming the venue The Strand Bar & Grill. The design package seeks to bring the “outside in” with patterns and shapes evocative of the ocean while natural colors and textures reflect those found in the Miami sea and sky, while also delivering a foundational connection for the coastal ingredient-driven menu.