JOKR has rebranded to encourage current and future users to embrace spontaneity with its fast, convenient service that delivers groceries in the moment. With the help of NYC-based creative agency Mackey Saturday, the brand is designed to reflect the company’s mission to deliver a superior customer experience, while being fun and fresh at the same time.
The platform’s new visual identity includes an out-of-home campaign designed by London-based creative agency Who Wot Why. JOKR also collaborated with Thomas Slater, a London-based illustrator, to showcase the human touch of the service and emphasize the company’s vision to provide instant gratification to its customers and empower people to live in the moment.