Want your next packaging project to look like it’s wrapped in exotic skins or fine leather? Or made of metal? Need a sustainable design solution? Want to customize your paper design to fit your brand? Then welcome to the new Neenah Packaging Box Wrap Portfolio, where the possibilities of colors, textures, and one-of-a-kind designs are virtually endless.
Yes, Neenah Packaging has just made the lives of brand managers and package designers a little easier … and a whole lot more interesting with custom design capabilities, the release of a hugely expanded collection of Premium Box Wrap papers, and a brand new bespoke collection of Luxury Box Wrap papers.
The two new collections come together to make up a comprehensive portfolio of high-end packaging papers, which are organized into Neenah Packaging’s new two-book specification program. Let’s take a quick tour through the books to understand the breadth of this collection.
Neenah Packaging Box Wrap Luxury Packaging Solutions
This collection of luxury papers is all about imagination and possibilities. The specification book, though organized into an easy to follow system, is just the start. The tools are designed to be a springboard to creativity with papers ranging from metallics and soft touch to luxe leathers and fine linens.
The collection has an extensive library of embossings including realistic metal-like finishes like the metallic textile look of METAL MESH in a luxurious and rich Gold, and the METAL-X® Copper with a Dimple emboss, which brings to mind the equipment one would see in a distillery — ideal for spirits brands.
If you’re looking for plush textures or authentic-looking fine leathers, Neenah Packaging’s Luxury collection has the soft touch or luxe leather papers you want, in popular traditional colors, as well as custom color and texture options.
The specification book is organized to walk you through the process of designing the perfect paper: Start at the left and select a color, move to the right to choose an embossing, then further enhance the design by adding a print pattern, like the PELLAQ SNAKESKIN® Python print sampled in the book, or add a specialty iridescent or metallic finish.
If you want packaging to stand out at shelf with the eye-catching glimmer of iridescence, Neenah Packaging has a wide selection of papers to choose from, with a variety of embossings ranging from the high shine Polish or refined Bengaline with muted shine to the structural Hammered or industrial Carbon Fiber textures.
The complex and rich color palette, combined with signature Neenah embossings, provides depth and dimension that will elevate any package design to the next level. Or, go beyond the offerings presented in the book, and work with Neenah Packaging to create a custom color or design solution.
Neenah Packaging Box Wrap Premium Packaging Solutions
This expansive collection includes offset-printable, uncoated and lightweight C1S premium box wrap papers, with a wide variety of the brightest whites to deepest blacks, naturals and rich colors, as well as environmental papers for when sustainable solutions need to be considered. Because of their superior on-press performance, these premium papers are perfect for brands designing with 4-color graphics.
The new HYFLEX® 7 Papers are supple, durable and offered in a variety of textures engineered to maintain the integrity of printed graphics across hinges and folds. Optimized for offset print, these graphic whites provide crack-free imaging and are ideal for printers and converters looking to eliminate the cost and environmental impact of films typically used in the final application process.
The Neenah Packing Box Wrap Premium collection includes a wide range of popular colors and textures, including new finishes Antique, Burnished Leather, Buckram, Baby Buckram, Leno and Homespun and even an Italian-inspired satin finish with a hint of shimmer.
Dedicated to innovation and designed to inspire, the Neenah Packaging Box Wrap Portfolio helps end-users build their brand equity and differentiate themselves on shelf. If you’re looking for packaging papers with a one-of-a-kind appeal, with custom color matching capabilities across all types of applications, then this Neenah Packaging Box Wrap portfolio is your one-stop-shop.
Contact your Neenah Packaging rep to request an in-person presentation of these new Neenah Packaging Box Wrap books.
Order free swatchbooks and paper samples on the Neenah Packaging site.
