Plant-Based Foods Startup Captures Beauty of Nature

Hampton Creek has “said goodbye to our brown paper packaging and hello to a vibrant new look for all of our products.” New box and bottle graphics for the San Francisco CA-based startup, seek to capture the craft of food and the beauty of nature. Credits inhouse include: Sean Wolcott, Chief Design Officer; Jordan Viola, Creative Director; Rob Saywitz, Design Director; and Samantha Peacock, Designer.



The company makes plant-based foods designed to taste like egg-based counterparts, including mayo, dressings and different flavors of cookies. Its products are sold to commercial kitchens, at grocers, and at major food retailers like Target and Whole Foods.