Seamus Duerr

PRINCIPAL, CREATIVE DIRECTOR, LIAISON DESIGN GROUP, RALEIGH NC

Seamus Duerr is a designer and business owner. He started with Liaison Design Group in 2000 and is the firm’s managing principal and creative director. Driven to create strong brands and dynamic marketing materials, he enjoys working with clients large and small in areas including technology, higher education, health care, agricultural science, economic development, and non-profits, among others. He is proud to go to work everyday with a team of kind, hard-working and creative colleagues, and is a firm believer that “the whole is greater than the sum of it’s parts.”

WHERE WERE YOU BORN AND WHERE DO YOU LIVE NOW?
Born in Burlington VT; live in Wake Forest NC

DID YOU GO TO DESIGN SCHOOL?
No

LEFTY OR RIGHTY?
Righty

MORNING PERSON OR NIGHT OWL?
Depends on the time of year, but going with morning

FICTIONAL OR HISTORICAL CHARACTER YOU IDENTIFY WITH?
Nah

ARE YOU MUSICAL AND/OR PLAY AN INSTRUMENT?
I studied classical piano for 8 years when I was a youth and self-taught on guitar

FAVORITE BOOK?
Hard question, I’ll say The Road, by Cormac McCarthy

FAVORITE MOVIE?
Another tough one, Silence of the Lambs or Pulp Fiction

FAVORITE TV BINGE WATCH?
Breaking Bad, wow

FAVORITE SOCIAL MEDIA PLATFORM?
LinkedIn

FAVORITE PODCAST?
I’m more of a music listener, but would probably say Joe Rogan

FAVORITE FINE ARTIST?
Salvador Dali or M.C. Escher

FAVORITE CHARITY OR CAUSE?
Habitat

FAVORITE FREE TIME ACTIVITY?
Anything outdoors with family & puppy

COLLECT ANYTHING?
Photos of bad vanity license plates

WHICH AREA OF GRAPHIC DESIGN IS GROWING THE MOST?
Probably UX

DESIGN MENTOR/INSPIRATION/HERO?
Paul Rand, of course; Michael Bierut

GREATEST STRENGTH/WEAKNESS AS A DESIGNER?
Willingness to do whatever it takes; A tendency to overcommit

ADVICE TO A YOUNG DESIGNER JUST STARTING OUT?
Constantly soak in work that inspires you and the reasons why; have a purpose for every decision you make; be creative but always be thinking about your client’s objectives

IF YOU WERE NOT A DESIGNER, WHAT WOULD YOU BE?
I have no earthly idea

A MANTRA OR SAYING YOU LIVE BY?
The Golden Rule; Everything happens for a reason.

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