DREXEL UNIVERSITY
My name is Ashley Wiederspahn and I am a self-motivated, curious, and enthusiastic graphic designer who loves learning more, challenging myself, and trying new techniques. I strive to create and execute ambitious, experimental, and bold designs as well as communicate and engage with others visually while enhancing people’s lives through design.
IF THERE WERE NO BARRIERS AND CONSTRAINTS, WHAT PROJECT WOULD YOU WANT TO WORK ON?
I would love the challenge of working with well-established companies to develop their identity as a brand designer. I would enjoy the ability to further evolve their brand image while also honoring their legacy.
WHAT ARE YOU READING/LISTENING TO/WATCHING?
I have been reading The Secret Lives of Color by Kassia St Clair, listening to the Madhappy Podcast, and watching the show Money Heist.
WHO IS SOMEONE YOU LOOK UP TO IN YOUR FIELD?
I look up to Paula Scher. Not only is she a highly respected designer, but her work with identity and branding systems is beautiful, timeless and inventive, and she is someone I aspire to emulate as I develop my graphic design career.